Fairy Non Bio

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £202K a year.

Searches, last 12 months

166K

Growth, 90 days vs prior 90

-5.3%

Conversion, latest week

6.1%

Market size, estimated

£202Ka year

Peak month

October9.9× the quietest month

Top search term

fairy washing powder62K searches a year

Listings sell for £19.88 on average, from £6.06 to £34.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £19.88 that is £15K to £20K a year per listing.

Average price

£19.88inside the $15 to $100 sweet spot

Price range

£6.06–£34.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

£15K–£20K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

36% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,066 within Laundry. It carries 255 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

36%

Out of stock, average day

0.4%

Average rank

#1,066in Laundry

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

255per listing

Listings tracked

11

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months