Fairy Non Bio

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £202K a year.

Searches, last 12 months

166K

Growth, 90 days vs prior 90

-5.3%

Conversion, latest week

6.1%

Market size, estimated

£202Ka year

Peak month

October9.9× the quietest month

Top search term

fairy washing powder62K searches a year

Listings sell for £19.88 on average, from £6.06 to £34.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £19.88 that is £15K to £20K a year per listing.

Average price

£19.88inside the $15 to $100 sweet spot

Price range

£6.06–£34.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

£15K–£20K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

36% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #1,066 within Laundry. It carries 255 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

36%

Prime listings

36%

Out of stock, average day

0.4%

Average rank

#1,066in Laundry

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

255per listing

Listings tracked

11

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months