Fairy Max Power Washing Up Liquid
brand-locked demand (top 5 brands take 100% of clicks) — Fairy Max Power Washing Up Liquid doesn't clear our bar today.
Flapen Score
Is Fairy Max Power Washing Up Liquid profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Fairy Max Power Washing Up Liquid is a £176K/yr Amazon United Kingdom market (149K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Oct–Nov. Verdict: Skip it — 42/100.
Fairy Max Power Washing Up Liquid: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.8% over the last 90 days and 15.0% of searches end in a purchase.
£176K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 20 products
Top Fairy Max Power Washing Up Liquid products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Fairy Max Power Washing Up Liquid Antibacterial 730ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.61
- Rating
- 4.8/5
- Reviews
- 654
- Age
- 1y ago
Fairy Max Power Washing Up Liquid 730ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.88
- Rating
- 4.9/5
- Reviews
- 359
- Age
- 9mo ago
Fairy MaxPower Washing Up Liquid Pomegranate 730 ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.82
- Rating
- 4.8/5
- Reviews
- 178
- Age
- 9mo ago
Fairy Max Power Washing Up Liquid Antibacterial 8 x 545ML Easy & Effortless Cleaning Even On Your Greasiest Pots & Pans
- Price
- £17.13
- Rating
- 4.8/5
- Reviews
- 362
- Age
- 1y ago
Fairy Max Power Mrs Hinchs Midsummer Memories Washing Up Liquid 730ML Easy & Effortless Cleaning Even on Your Greasiest Pots & Pans
- Price
- £2.81
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago
Trending
90-day click momentumFairy Max Power Mrs Hinchs Midsummer Memories Washing Up Liquid 730ML Easy & Effortless Cleaning Even on Your Greasiest Pots & Pans
- Price
- £2.81
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago
Fairy Max Power Washing Up Liquid Antibacterial 4.32 L (540 Ml X 8) Tea Tree Scent Easy & Effortless Cleaning Even On Your Greasiest Pots & Pans
- Price
- £21.56
- Rating
- 4.7/5
- Reviews
- 858
- Age
- 4y ago
byAmazon Washing Up Liquid Lemon 500ml
- Price
- £0.66
- Rating
- 4.5/5
- Reviews
- 811
- Age
- 12mo ago
Fairy Max Power Washing Up Liquid 730ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.88
- Rating
- 4.9/5
- Reviews
- 359
- Age
- 9mo ago
Fairy Antibacterial Washing Up Liquid Eucalyptus 820 ml
- Price
- £3.21
- Rating
- 4.7/5
- Reviews
- 4,170
- Age
- 4y ago
Newest
by launch dateFairy Max Power Mrs Hinchs Midsummer Memories Washing Up Liquid 730ML Easy & Effortless Cleaning Even on Your Greasiest Pots & Pans
- Price
- £2.81
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago
Fairy MaxPower Washing Up Liquid Pomegranate 730 ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.82
- Rating
- 4.8/5
- Reviews
- 178
- Age
- 9mo ago
Fairy Max Power Washing Up Liquid 730ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.88
- Rating
- 4.9/5
- Reviews
- 359
- Age
- 9mo ago
Fairy Max Power Washing Up Liquid Lemon 730ML Easy and Effortless Cleaning Even On Your Greasiest Pots and Pans
- Price
- £2.84
- Rating
- 4.8/5
- Reviews
- 155
- Age
- 9mo ago
Fairy Max Power Washing-Up Liquid POMEGRANATE 640ml × 3 Pack | POMEGRANATE Scent | LiftAction Grease Removal | No Flip Cap | Spring Edition
- Price
- £12.82
- Rating
- 5.0/5
- Reviews
- 15
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
Brands
5 falling
Sellers
140
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- Fairy91%
- by Amazon3%
- Elbow Grease3%
- EMBO2%
- STAR FASHION GLOBAL LTD1%
Fairy Max Power Washing Up Liquid demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Oct, Nov · busiest ÷ quietest = 1.7×
Top Fairy Max Power Washing Up Liquid search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- fairy max power washing up liquid33K/yr
- fairy max19K/yr
- antibacterial washing up liquid19K/yr
- fairy max power17K/yr
- fairy antibacterial washing up liquid12K/yr
- fairy liquid antibacterial12K/yr
- washing up liquid antibacterial9K/yr
- fairy liquid max power10K/yr
- fairy liquid max5K/yr
- fairy max washing up liquid5K/yr
What reviews say buyers love and hate about Fairy Max Power Washing Up Liquid
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Decent price”
“Good washing up”
“Very good product, gets dishes clean and smells lovely”
“smells fresh”
“Very effective cleaner”
What buyers complain about
55% of reviews“Poor product”
“didn't cut through the grease very well either”
“I found the aroma of this quite artificially chemical”
“wouldnt pay full price for it”
“But the bottle is so flimsy it crumples when squeezed making it hard to handle with 1 hand”
Fairy Max Power Washing Up Liquid return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
8%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Fairy Max Power Washing Up Liquid questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
