Fairy Big One Pods
FailThe top 5 brands take 100% of clicks, so Fairy Big One Pods is a Fail.
- Flapen Score
- 41 / 100Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 4641
- Market size
- £31K/yr35K searches / yr
- 90-day growth
- +23.3%search demand this quarter
- Competition
- 71%top-5 click share · 4 brands · 100 sellers
Flapen Score
Fairy Big One Pods against its category
The dotted line is the Grocery average. Past it, Fairy Big One Pods is stronger. Inside it, weaker.
Market
The Fairy Big One Pods market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fairy Big One Pods 35K times last year and spent an estimated £31K. All 4 brands take every click. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 5.9% of those searches ended in a purchase.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +23.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- +23.3%
- Conversion, latest week
- 5.9%
- Market size, estimated
- £31Ka year
- Top search term
- fairy big one pods17K searches a year
02 · Price
A sale here is worth £15.12.
Listings sell for £15.12 on average, from £5.40 to £26.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £15.12 that is £2K to £4K a year per listing.
- Average price
- £15.12inside the $15 to $100 sweet spot
- Price range
- £5.40–£26.06
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #661 within Laundry. It carries 317 reviews at 4.85 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 100%
- Out of stock, average day
- 3.9%
- Average rank
- #661in Laundry
- Average rating
- 4.85 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 317per listing
- Listings tracked
- 14
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Fairy Big One Pods products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Fairy Non Bio The Big One PODS Washing Liquid Laundry Detergent Capasules 40 Washes 2X Stain Removal Huggably Soft for Sensitive Skin
- Price
- £12.00
- Rating
- 4.8/5
- Reviews
- 45
- Age
- 7mo ago

Fairy Non Bio The Big One PODS Washing Liquid Laundry Detergent Capasules 69 Washes (3x23) 2X Stain Removal Huggably Soft For Sensitive Skin
- Price
- £18.41
- Rating
- 4.8/5
- Reviews
- 234
- Age
- 1y ago

Fairy Non Bio The Big One Washing Liquid Pods Cherry Blossom & Nordic Cotton 2 x 40 Washes 2X Stain Removal Voted No1 for Sensitive Skin
- Price
- £25.24
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 6mo ago

Fairy Non Bio The Big One PODS Washing Liquid Laundry Detergent Capsules 4 x 21 Washes 2X Stain Removal Huggably Soft For Sensitive Skin
- Price
- £26.06
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Fairy Non Bio The Big One PODS Washing Liquid Laundry Detergent Capasules 35 Washes 2X Stain Removal Huggably Soft For Sensitive Skin
- Price
- £9.79
- Rating
- 4.8/5
- Reviews
- 393
- Age
- 1y ago
Trending
estimated 90-day click momentum
Fairy Non Bio The Big One PODS Washing Liquid Laundry Detergent Capsules 4 x 21 Washes 2X Stain Removal Huggably Soft For Sensitive Skin
- Price
- £26.06
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Fairy Non Bio Silk Tree Blossom & Jasmine Washing Liquid Pods Voted No1 for Sensitive Skin 50 Washes
- Price
- £10.58
- Rating
- 4.7/5
- Reviews
- 108
- Age
- 7mo ago

Fairy Non Bio Silk Tree Blossom & Jasmine Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £19.70
- Rating
- 4.9/5
- Reviews
- 34
- Age
- 7mo ago

Fairy Non Bio Platinum Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £19.29
- Rating
- 5.0/5
- Reviews
- 40
- Age
- 7mo ago

Persil Non Bio 3 in 1 Washing Capsules laundry capsules gentle next to sensitive skin for outstanding stain removal in quick & cold washes 58 washes
- Price
- £8.97
- Rating
- 4.7/5
- Reviews
- 2,502
- Age
- 1y ago
Newest
by launch date
Fairy The Big One Pink 29 Washes
- Price
- £10.56
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 5mo ago

Fairy Non Bio The Big One Washing Liquid Pods 12 Washes 2X Stain Removal Voted No1 For Sensitive Skin
- Price
- £5.40
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Fairy Non Bio The Big One Washing Liquid Pods Cherry Blossom & Nordic Cotton 2 x 40 Washes 2X Stain Removal Voted No1 for Sensitive Skin
- Price
- £25.24
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 6mo ago

Fairy Non Bio The Big One PODS Washing Liquid Laundry Detergent Capasules 40 Washes 2X Stain Removal Huggably Soft for Sensitive Skin
- Price
- £12.00
- Rating
- 4.8/5
- Reviews
- 45
- Age
- 7mo ago

Fairy Non Bio Silk Tree Blossom & Jasmine Washing Liquid Pods Voted No1 for Sensitive Skin 50 Washes
- Price
- £10.58
- Rating
- 4.7/5
- Reviews
- 108
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
100
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
71%
Top 20: 100%
Open market
0%
- Fairy Non Bio52%
- Fairy46%
- Bold1%
- Persil1%
Demand
Fairy Big One Pods search demand
Weekly searches over the year. Pick a range.
Search terms
Top Fairy Big One Pods search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fairy big one pods17K/yr
- fairy big one7K/yr
- fairy the big one pods7K/yr
- fairy non bio pods big one4K/yr
Reviews and returns
What reviews say buyers love and hate about Fairy Big One Pods
We read the reviews and the return reasons for every product selling here.
“Just didnt like the smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fairy Big One Pods questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









