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Extra Large Easter Eggs

Fail

Shoppers spend only $0 a year here, so Extra Large Easter Eggs is a Fail.

Flapen Score
30
30 / 100
Ranks 2,906 of 2,976 Grocery niches · −16 vs the category median of 46
Market size
£0/yr94K searches / yr
90-day growth
-97.8%search demand this quarter
Competition
56%top-5 click share · 5 brands · 40 sellers

Flapen Score

Extra Large Easter Eggs against its category

The dotted line is the Grocery average. Past it, Extra Large Easter Eggs is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Extra Large Easter Eggs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Extra Large Easter Eggs 94K times last year and spent an estimated £0. All 5 brands take every click. Flapen scores it 30 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -97.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-97.8%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Top search term
maltesers easter egg26K searches a year

02 · Price

A sale here is worth £7.86.

Listings sell for £7.86 on average, from £3.83 to £14.17. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.86 that is £786 to £2K a year per listing.

Average price
£7.86under the $15 to $100 sweet spot
Price range
£3.83–£14.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£786–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

15% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 25.9% of listings are out of stock. The average listing ranks #794 within Chocolate Candy. It carries 185 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
15%
Prime listings
69%
Out of stock, average day
25.9%
Average rank
#794in Chocolate Candy
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
185per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Extra Large Easter Eggs products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

£0£0£0£0£0101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

40

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

0%

  • Maltesers54%
  • GALAXY21%
  • Topline13%
  • Mars7%
  • Galaxy5%

Demand

Extra Large Easter Eggs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Spike '26FebMarAprMayJunJulAugJanFebMarAprMayJunJul

Peak months: Mar, Apr · busiest ÷ quietest = 468.0× · 8 of 12 months tracked

Search terms

Top Extra Large Easter Eggs search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • maltesers easter egg26K/yr
  • galaxy easter egg34K/yr
  • extra large easter eggs27K/yr
  • maltesers egg2K/yr
  • easter egg galaxy3K/yr
  • giant easter eggs chocolate2K/yr

Reviews and returns

What reviews say buyers love and hate about Extra Large Easter Eggs

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money38%−0.10

Badly described and over priced

pricey

Expensive

Size-Overall28%−0.21

quite big as well

Small

smaller than I thought it would be

Advertised Vs Actual Product15%−0.15

False advertising

The picture is misleading

Not as advertised

Powdered/Crumbled8%−0.09

Easter egg was completely crushed

Smashed to bits fell out of the bottom of the box

Quality-Overall4%+0.09

Rubbish

Love

Value For Money25%−0.10

Good value

worth the money

Good value for money

Taste-Overall23%+2.23

as described thanks and delicious egg

Gorgeous chocolate

Great taste

Gifting Purpose22%+1.56

Lovely presentable gift

perfect gift for me

Fabulous gift

Sweetness7%+0.52

Great thanks galaxy chocolate the best

Chocolate Heaven

YUMMY

Size-Overall5%−0.21

Nice size good purchase for grandchildren thanks

Fits through letter box

chocolate egg great size

Return

0.0% Return rate 86% Fixable by listing

Size-Overall57%▁█▆▃▁▁

quite big as well

Small

smaller than I thought it would be

Advertised Vs Actual Product29%▁▁██▁▁

False advertising

The picture is misleading

Not as advertised

Value For Money14%▁▁▁█▁▁

Badly described and over priced

pricey

Expensive

FAQ

Common Extra Large Easter Eggs questions

Answered from the same tracked data.