How competitive is the Evian Water niche on Amazon United Kingdom?

1 brands and 87 sellers compete in Evian Water on Amazon United Kingdom. The top 5 Evian Water products take 93% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Evian Water?

Evian Water buyers on Amazon United Kingdom complain most about Dilute/Watery, Smell, Taste-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Evian Water niche?

Evian Water sells for £9.94 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.44–£14.20. The average incumbent carries 2,904 reviews — the moat a new listing must climb.

Evian Water

brand-locked demand (top 5 brands take 100% of clicks) — Evian Water doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Evian Water profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Evian Water is a £389K/yr Amazon United Kingdom market (277K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul. Verdict: Skip it — 46/100.

Evian Water: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +63.7% over the last 90 days and 14.1% of searches end in a purchase.

£389K

revenue / yr

Units sold / yr100K

Search volume / yr+63.7%277K

Conversion rate14.1%

Avg price£9.94

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 87

Top-5 product click share93%

Open market0%

Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 7 products

Top Evian Water products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Evian Still Natural Mineral Water 6 x 1.5L

Price: £4.54
Rating: 4.8/5
Reviews: 3,167
Age: 10y ago

Evian Still Mineral Water 24 x 0.5L

Price: £11.37
Rating: 4.6/5
Reviews: 7,986
Age: 10y ago

Evian Still Natural Mineral Water 12 x 750 ml

Price: £11.04
Rating: 4.6/5
Reviews: 7,986
Age: 8y ago

Evian Natural Mineral Water Bottles Net Weight 1.5 L Pack of 8

Price: £10.95
Rating: 4.5/5
Reviews: 51
Age: 4y ago

Evian Mineral Water 6x50cl

Price: £3.44
Rating: 4.7/5
Reviews: 677
Age: 7y ago

Newest

by launch date

Evian Natural Spring Mineral Rich Water Bottle 24 X 500 ml

Price: £14.20
Rating: 4.5/5
Reviews: 73
Age: 2y ago

Evian Natural Mineral Water Bottles Net Weight 1.5 L Pack of 8

Price: £10.95
Rating: 4.5/5
Reviews: 51
Age: 4y ago

Evian Mineral Water 6x50cl

Price: £3.44
Rating: 4.7/5
Reviews: 677
Age: 7y ago

Evian Still Mineral Water 330 ml (Pack of 24)

Price: £14.02
Rating: 4.6/5
Reviews: 387
Age: 7y ago

Evian Still Natural Mineral Water 12 x 750 ml

Price: £11.04
Rating: 4.6/5
Reviews: 7,986
Age: 8y ago

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

evian100%
Open — no brand owns it (0%)

Evian Water demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume277KCVR14.1%Products7Brands1Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews2,904Avg BSR#111

Peak months: Jul · busiest ÷ quietest = 2.8×

Top Evian Water search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

evian water147K/yr +46.5%10.3% conv.
evian87K/yr +19.7%15.7% conv.
evian water bottle wimbledon13K/yr >1,000%0.0% conv.
evian water bottle7K/yr >1,000%0.4% conv.
water evian15K/yr +15.0%10.6% conv.
evian reusable water bottle2K/yr +897.9%0.0% conv.
avian water3K/yr +32.4%8.0% conv.

What reviews say buyers love and hate about Evian Water

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Quality-Overall45%

“the best quality of water youll find for the price”

Value For Money20%

“Value for money”

Taste-Overall15%

“Great Tasting Water”

Moist/Dry10%

“Pure water for hydration”

Size-Overall5%

“perfect size for small back”

What buyers complain about

100% of reviews

Dilute/Watery33%

“More like stale tap water”

Smell25%

“all six in one pack smell like detergent”

Taste-Overall25%

“It has a chemical taste”

Quality-Overall8%

“water quality poor”

Advertised Vs Actual Product8%

“dont look like it”

Common Evian Water questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Evian Water 46/100 on Amazon United Kingdom — Skip it. The niche generates £389K/yr across 7 tracked products. Search demand moved +63.7% over the last 90 days.