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ethiopian black seed oil

Worth a look

Shows low returns (0.0%), but soft demand (-71.2% this quarter) keeps it on the watch list.

Market size 23Growth 0Conversion 75Competition 54Returns 100Price range 80Avg price 81Brand share 77Review moat 40Quality gap 65

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great£17.44

avg listing price — sweet spot $15–$100

Price range

Great£7.02–£49.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Conversion

Great7.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,452.89

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£94K

£94K/yr · 77K searches

Growth

Bad-71.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, ethiopian black seed oil is a £94K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

ethiopian black seed oil market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
£70K–£87K
units × avg price
Conversion rate
7.0%
Avg BSR
#1,014
Page quality
0%
Prime
81%
Sponsored
85%
Out of stock
14.4%
Avg brand age
40 months
Avg seller age
183 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

21 rising

Sellers

70

Top-5 brand share

58%

Top 20: 99%

Top-5 click share

53%

Top 20: 93%

Open market

38%

  • ZREVSB16%
  • KutaKuta14%
  • Aruanmogu13%
  • ALPHA019%
  • Inner Vitality5%
  • Generic5%

Demand

Weekly Amazon search volume, last 21 weeks — -71.2% search growth over the last 90 days.
7K5KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top ethiopian black seed oil search terms

  • ethiopian black seed oil51K/yr
  • ethiopian black seed oil organic cold pressed4K/yr
  • ethiopian black seed oil capsules10K/yr
  • purely nutrient ethiopian black seed oil8K/yr
  • purely ethiopian black seed oil4K/yr
All search terms

Top ethiopian black seed oil products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£4K8%£8K12%£11K16%£15K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about ethiopian black seed oil

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“Excellent quality capsules”

Taste-Overall7%

“It's clean and and tastes good”

Value For Money7%

“Not expensive”

Vegan/Organic4%

“Organic seed oil gives me more energy”

Ease Of Use4%

“Easy to use”

Ease Of Chewing/Swallowing4%

“The capsules are small and easily swallowed and claim a higher extract of Thymoquinone. at 5%”

Regulates Digestion3%

“This has done exactly what it said it would with regards to bloating”

Efficiency3%

“Its effective dont want to claim anything”

Vitamin3%

“found them easy to incorporate alongside other vitamins”

Ingredients-Overall3%

“well made product with good ingredients”

What buyers complain about

Taste-Overall15%

“Day 2 funny tasting burps”

Bitter5%

“very bitter”

Dosage4%

“To expensive for the low mg”

Quality-Overall4%

“It feels cheap”

Value For Money3%

“was £10 cheaper than these”

Allergies3%

“For that reason I will not be using as I have an allergy”

Advertised Vs Actual Product3%

“So I fell for the marketing adverts on social media and brought these”

Side Effects3%

“That said, its not something that shows immediate effects—it may take time before any noticeable benefits are seen, so consistency is important”

Ease Of Use3%

“can be hard to handle”

Flavor3%

“The flavour is strong and bitter, it is not pleasant”

Top return reasons

Leak-Proof100%

Common questions

Is ethiopian black seed oil profitable to sell on Amazon United Kingdom?
The niche generates £94K/yr across 27 tracked products. 3 of 18 products launched in the last 360 days are still selling. 90-day search growth is -71.2%. Flapen's verdict: Worth a look (53/100).
How competitive is the ethiopian black seed oil niche?
21 brands and 70 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in ethiopian black seed oil?
Top complaints mined from reviews: Taste-Overall, Bitter, Dosage. The return rate is 0.0%.
What does it cost to enter the ethiopian black seed oil niche?
Listings span £7.02–£49.01; the average listing price is £17.44 (sweet spot $15–$100). The average incumbent carries 2,453 reviews — the moat a new listing must climb.