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Erdinger

Fail

The top 5 brands take 100% of clicks, so Erdinger is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£73K/yr56K searches / yr
90-day growth
+20.9%search demand this quarter
Competition
89%top-5 click share · 5 brands · 38 sellers

Flapen Score

Erdinger against its category

The dotted line is the Grocery average. Past it, Erdinger is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Erdinger market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Erdinger 56K times last year and spent an estimated £73K. All 5 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 6.7% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £73K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
+20.9%
Conversion, latest week
6.7%
Market size, estimated
£73Ka year
Top search term
erdinger alcohol free beer32K searches a year

02 · Price

A sale here is worth £19.77.

Listings sell for £19.77 on average, from £1.58 to £37.03. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £19.77 that is £10K to £15K a year per listing.

Average price
£19.77inside the $15 to $100 sweet spot
Price range
£1.58–£37.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
£10K–£15K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

13% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #182 within Beer, Wine & Spirits. It carries 140 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
50%
Out of stock, average day
0.0%
Average rank
#182in Beer, Wine & Spirits
Average rating
4.64 starsAmazon United Kingdom average 4.36 stars
Average reviews
140per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Erdinger products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 89% of clicks. A locked shelf that new listings rarely crack.

£0£11K£22K£33K£44K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

38

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

89%

Top 20: 100%

Open market

0%

  • Erdinger77%
  • Beer hunter9%
  • Grace nnvg5%
  • ERDINGER5%
  • Beer Hunter4%
  • Open — no brand owns it (0%)

Demand

Erdinger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KHoliday '25Spike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 1.9× · 8 of 12 months tracked

Search terms

Top Erdinger search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • erdinger alcohol free beer32K/yr
  • erdinger17K/yr
  • erdinger beer4K/yr
  • erdinger alcohol free3K/yr

Reviews and returns

What reviews say buyers love and hate about Erdinger

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Alcohol Flavor”
40%of negative reviews mention “Alcohol Content”
<0.1%of orders come back, a rate Amazon rounds to zero
“with basically no alcohol”
A buyer, on “Alcohol Content”40% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Erdinger questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data