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Energy Drink Powder

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 99% of clicks, so Energy Drink Powder is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£454K/yr665K searches / yr
90-day growth
+5.2%search demand this quarter
Competition
58%top-5 click share · 6 brands · 54 sellers

Flapen Score

Energy Drink Powder against its category

The dotted line is the Grocery average. Past it, Energy Drink Powder is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Energy Drink Powder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Energy Drink Powder 665K times last year and spent an estimated £454K. The top 5 brands take 99% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 665K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £454K a year.

Searches, last 12 months
665K
Growth, 90 days vs prior 90
+5.2%
Conversion, latest week
3.0%
Market size, estimated
£454Ka year
Peak month
July7.1× the quietest month
Top search term
sneak energy194K searches a year

02 · Price

A sale here is worth £23.06.

Listings sell for £23.06 on average, from £9.32 to £53.02. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £23.06 that is £12K to £17K a year per listing.

Average price
£23.06inside the $15 to $100 sweet spot
Price range
£9.32–£53.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£12K–£17K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 28% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #91 within Drink Mixes & Flavourings. It carries 274 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
28%
Out of stock, average day
10.6%
Average rank
#91in Drink Mixes & Flavourings
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
274per listing
Listings tracked
29

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
42 months

Products

Top Energy Drink Powder products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

£0£45K£91K£136K£182K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

6 falling

Sellers

54

Est. top-5 brand share

99%

Top 20: 100%

Est. top-5 click share

58%

Top 20: 89%

Open market

0%

  • SNEAK69%
  • Holy Energy18%
  • HIGH58%
  • LEVLUP2%
  • Applied Nutrition2%
  • waterdrop MICRODRINK1%
  • Open — no brand owns it (0%)

Demand

Energy Drink Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 7.1×

Search terms

Top Energy Drink Powder search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • sneak energy194K/yr
  • sneak106K/yr
  • holy energy77K/yr
  • holy70K/yr
  • energy drink powder61K/yr
  • gfuel29K/yr
  • energy powder18K/yr
  • high 5 energy drink12K/yr
  • holy drink8K/yr
  • gamer supps15K/yr

Reviews and returns

What reviews say buyers love and hate about Energy Drink Powder

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Taste-Overall”
24%of negative reviews mention “Flavor”
<0.1%of orders come back, a rate Amazon rounds to zero
“Don't like any of the flavours”
A buyer, on “Flavor”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Energy Drink Powder questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data