Energy Bars
Energy Bars shows low returns (0.1%), but brand-locked demand (top 5 brands take 91% of clicks) keeps it on the watch list.
Flapen Score
Is Energy Bars profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Energy Bars is a £165K/yr Amazon United Kingdom market (320K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 52/100.
Energy Bars: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +63.0% over the last 90 days and 3.8% of searches end in a purchase.
£165K
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 17 products
Top Energy Bars products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
CLIF Bar Energy Bar Mixed Flavour Variety-Pack 12 bars x 68g
- Price
- £18.92
- Rating
- 4.4/5
- Reviews
- 1,659
- Age
- 2y ago
CLIF BAR | Energy Bar - Protein Bar | Blueberry Almond Crisp | Plant-Based Protein Bar for Running Marathon Training Cycling & Endurance Sports | 12 x 68 g
- Price
- £15.39
- Rating
- 4.7/5
- Reviews
- 179
- Age
- 3y ago
HIGH5 Energy Bars - High Carb Energy Bars for Running Cycling & Hiking - Vegan Oat Bars with Real Fruits - Healthy Snacks for Adults - Snack Bars Multipack for Training & Racing (12x55g Berry)
- Price
- £10.98
- Rating
- 4.5/5
- Reviews
- 212
- Age
- 3y ago
CLIF BAR | Energy Bar - Protein Bar | Chocolate Almond Fudge | Plant-Based Protein Bar for Running Marathon Training Cycling & Endurance Sports | 12 x 68 g
- Price
- £15.45
- Rating
- 4.4/5
- Reviews
- 151
- Age
- 3y ago
Science in Sport Beta Fuel Dual Source Energy Chews Energy Bars Orange Flavour 46g of Carbs 60g Bar (6 Pack)
- Price
- £10.73
- Rating
- 4.6/5
- Reviews
- 533
- Age
- 5y ago
Trending
90-day click momentum
TRIBE x Wildfarmed Vegan Flapjack Bars - Toffee Pecan & Raisin Oat Bars (16 x 50g Multipack Box) | Healthy Energy Snacks | Source Of Fibre Natural Ingredients | Sustainable Oats | Breakfast Bars
- Price
- £14.31
- Rating
- 4.2/5
- Reviews
- 51
- Age
- 1y ago
CLIF BAR Minis | Snack Bar | Crunchy Peanut Butter | 4g Plant Based Protein | On-the-Go Snack Sized Bars | 10 x 28 g
- Price
- £8.03
- Rating
- 4.5/5
- Reviews
- 94
- Age
- 1y ago
CLIF BAR | Energy Bar - Protein Bar | Blueberry Almond Crisp | Plant-Based Protein Bar for Running Marathon Training Cycling & Endurance Sports | 12 x 68 g
- Price
- £15.39
- Rating
- 4.7/5
- Reviews
- 179
- Age
- 3y ago
HIGH5 Energy Bars - High Carb Energy Bars for Running Cycling & Hiking - Real Fruit Oat Bars - Healthy Snacks for Adults - Snack Bars Multipack for Training & Racing (12x55g Raspberry & White Choc)
- Price
- £10.93
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 3y ago
CLIF Bar Energy Bar Mixed Flavour Variety-Pack 12 bars x 68g
- Price
- £18.92
- Rating
- 4.4/5
- Reviews
- 1,659
- Age
- 2y ago
Newest
by launch dateTRIBE x Wildfarmed Vegan Flapjack Bars - Toffee Pecan & Raisin Oat Bars (16 x 50g Multipack Box) | Healthy Energy Snacks | Source Of Fibre Natural Ingredients | Sustainable Oats | Breakfast Bars
- Price
- £14.31
- Rating
- 4.2/5
- Reviews
- 51
- Age
- 1y ago
CLIF BAR Minis | Snack Bar | Crunchy Peanut Butter | 4g Plant Based Protein | On-the-Go Snack Sized Bars | 10 x 28 g
- Price
- £8.03
- Rating
- 4.5/5
- Reviews
- 94
- Age
- 1y ago
CLIF Bar Energy Bar Mixed Flavour Variety-Pack 12 bars x 68g
- Price
- £18.92
- Rating
- 4.4/5
- Reviews
- 1,659
- Age
- 2y ago
CLIF Bar ENERGY BAR Mixed Flavour Variety-Pack x 16 bars | Nutritional Bar | Source of Plant Based Protein |16 bars x 68g
- Price
- £25.36
- Rating
- 4.3/5
- Reviews
- 22
- Age
- 2y ago
HIGH5 Energy Bars - High Carb Energy Bars for Running Cycling & Hiking - Real Fruit Oat Bars - Healthy Snacks for Adults - Snack Bars Multipack for Training & Racing (12x55g Raspberry & White Choc)
- Price
- £10.93
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 falling
Sellers
77
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
5%
- CLIF Bar60%
- HIGH516%
- Nature Valley7%
- Science in Sport5%
- TRIBE4%
- Nakd4%
- Open — no brand owns it (2 brands, 5%)
Energy Bars demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 5.9×
Top Energy Bars search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- energy bars152K/yr
- cliff bars55K/yr
- clif bars19K/yr
- cliff21K/yr
- hiking snacks10K/yr
- energy bar13K/yr
- clif bar13K/yr
- energy bars cycling6K/yr
- cycling energy bars3K/yr
- clif16K/yr
What reviews say buyers love and hate about Energy Bars
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“These are tasty and filling”
“Good price”
“Love these protein bars”
“Good quality, and arrived on time”
“Great flavour”
What buyers complain about
61% of reviews“Taste has changed”
“A bit expensive”
“lots of sugar”
“Misleading since this is Amazon UK”
“Something changed, not for the better”
Energy Bars return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
100%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Energy Bars questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
