Edible Pens for Cake Decorating
prices mostly outside the sweet spot ($2.84–$11.78) — Edible Pens for Cake Decorating doesn't clear our bar today.
Flapen Score
Is Edible Pens for Cake Decorating profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Edible Pens for Cake Decorating is a £51K/yr Amazon United Kingdom market (47K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 49/100.
Edible Pens for Cake Decorating: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -17.3% over the last 90 days and 13.9% of searches end in a purchase.
£51K
revenue / yr
Who owns the niche?
The top 5 brands hold 66% of demand, so 34% of the market is open.
34%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 18 products
Top Edible Pens for Cake Decorating products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Sugarflair Black Edible Food Decorating Pen - Dual Tip Food Pens for Writing Messages & Drawing On Sugar Paste Marzipan Frosting Or Any Other Dry Smooth Surface (Packaging may vary)
- Price
- £2.84
- Rating
- 4.0/5
- Reviews
- 651
- Age
- 9y ago
Food Colouring Pens - 10 pcs Dual Sided Edible Icing Pens with Fine Thick Tip Edible Markers Paint for Cake Decorating Cookies Fondant Frosting Icing Easter Eggs Food Grade Gourmet Writers
- Price
- £9.44
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 4mo ago
Food Colouring Pen 10pcs Edible Markers Icing Pens Double Side Food Grade Edible Pens with Fine&Thick Tip for Cakes Cookies Fondant Frosting Easter Eggs Desserts Decor
- Price
- £7.79
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 8mo ago
Food Colouring Pens - 10 Colours Dual-Sided Edible Icing Pens with Fine & Thick Tip Edible Markers & Paint for Easter Eggs Fondant Icing Cake Decorating Cookies Frosting Food Grade Easter Pens
- Price
- £9.77
- Rating
- 4.4/5
- Reviews
- 1,921
- Age
- 3mo ago
Colour Splash Edible Food Colouring Pen Dual Tip Icing Pens Food-Safe Paint Markers for Writing Messages & Drawing on Cakes & Cupcakes Colourful & Easy to Use - Black 2ml
- Price
- £2.92
- Rating
- 4.2/5
- Reviews
- 1,189
- Age
- 10y ago
Trending
90-day click momentum
Food Colouring Pen 10pcs Edible Markers Icing Pens Double Side Food Grade Edible Pens with Fine&Thick Tip for Cakes Cookies Fondant Frosting Easter Eggs
- Price
- £8.52
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago
Food Colouring Pens - 10 Colours Dual-Sided Edible Icing Pens with Fine & Thick Tip Edible Markers & Paint for Easter Eggs Fondant Icing Cake Decorating Cookies Frosting Food Grade Easter Pens
- Price
- £9.77
- Rating
- 4.4/5
- Reviews
- 1,921
- Age
- 3mo ago
Food Colouring Pens - 10 pcs Dual Sided Edible Icing Pens with Fine Thick Tip Edible Markers Paint for Cake Decorating Cookies Fondant Frosting Icing Easter Eggs Food Grade Gourmet Writers
- Price
- £9.44
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 4mo ago
Food Colouring Pen 10pcs Edible Markers Icing Pens Double Side Food Grade Edible Pens with Fine&Thick Tip for Cakes Cookies Fondant Frosting Easter Eggs Desserts Decor
- Price
- £7.79
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 8mo ago
E-Kongton Edible Colouring Pens: Food Decorating Pens Double-Headed Edible Decorating Markers for Macarons Biscuits Cakes Easter Egg Painting Halloween Decorations & More 9-Colour Set(2 Balck)
- Price
- £7.30
- Rating
- 4.3/5
- Reviews
- 155
- Age
- 3y ago
Newest
by launch dateFood Colouring Pens - 10 Colours Dual-Sided Edible Icing Pens with Fine & Thick Tip Edible Markers & Paint for Easter Eggs Fondant Icing Cake Decorating Cookies Frosting Food Grade Easter Pens
- Price
- £9.77
- Rating
- 4.4/5
- Reviews
- 1,921
- Age
- 3mo ago
Food Colouring Pens - 10 pcs Dual Sided Edible Icing Pens with Fine Thick Tip Edible Markers Paint for Cake Decorating Cookies Fondant Frosting Icing Easter Eggs Food Grade Gourmet Writers
- Price
- £9.44
- Rating
- 4.4/5
- Reviews
- 42
- Age
- 4mo ago
Edible Markers 10 Pack for Cakes & Cookies Food Colouring Pens for Baking Icing Fondant & Cupcake Decorating Food Grade Edible Ink Pens
- Price
- £10.33
- Rating
- 4.6/5
- Reviews
- 66
- Age
- 6mo ago
Food Colouring Pen 10pcs Edible Markers Icing Pens Double Side Food Grade Edible Pens with Fine&Thick Tip for Cakes Cookies Fondant Frosting Easter Eggs
- Price
- £8.52
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago
Food Colouring Pen 10pcs Edible Markers Icing Pens Double Side Food Grade Edible Pens with Fine&Thick Tip for Cakes Cookies Fondant Frosting Easter Eggs Desserts Decor
- Price
- £7.79
- Rating
- 4.5/5
- Reviews
- 29
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 rising
Sellers
25
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
29%
- Sugarflair Colours26%
- Limino14%
- KISCOLOR9%
- DecorRom9%
- Colour Splash8%
- Sugarzy5%
Edible Pens for Cake Decorating demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.1×
Top Edible Pens for Cake Decorating search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- edible pens for cake decorating15K/yr
- edible pens11K/yr
- cake pens7K/yr
- edible pen8K/yr
- edible markers4K/yr
- edible ink pens3K/yr
What reviews say buyers love and hate about Edible Pens for Cake Decorating
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“The colours are vibrant”
“Easy to use”
“Great quality and arrived safely”
“This set is priced well”
“You can make any design you do look great with all different colours”
What buyers complain about
85% of reviews“Very weak colour”
“poor quality, although it arrived the next day, as soon i as used it, the tip snapped off”
“Doesn't work”
“Not fit for purpose”
“Only thing is they could have been a little softer / more fluid like”
Common Edible Pens for Cake Decorating questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
