edible gummies
Worth a lookShows low returns (0.1%), but a small market ($51K/yr) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great283.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£14.22avg listing price — sweet spot $15–$100
Price range
Good£7.61–£24.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.6%90-day search growth — must beat 0% to launch
Market size
Bad£51K£51K/yr · 158K searches
According to Flapen's Amazon United Kingdom niche tracking, edible gummies is a £51K/yr Amazon United Kingdom market (158K searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
edible gummies market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £43K–£57K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #1,142
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 38%
- Out of stock
- 11.2%
- Avg brand age
- 23 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
94
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
52%
Top 20: 93%
Open market
21%
- Hempthy23%
- Swiss Peak21%
- Generic12%
- TRIP CBD11%
- Haze CBD6%
- CBDFX6%
Demand
Weekly Amazon search volume, last 41 weeks — -20.6% search growth over the last 90 days.Top edible gummies search terms
- thc gummies46K/yr
- edible gummies34K/yr
- cannabis gummies15K/yr
- weed gummies11K/yr
- gummies cannabis18K/yr
- edibles weed gummies11K/yr
- swiss peak gummies5K/yr
- swiss peak4K/yr
- thc gummies edibles high strength5K/yr
- cbd edibles4K/yr
Top edible gummies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Hempthy High Strength CBD Gummies 1000mg 20mg x 50 Gummies HIGH Strength CBD Gummy Bears 1000mg Total CBD THC Free Best UK CBD Gummy Bears
Hempthy£15.204.2★122 rev
Magic Gummies D9 30mg Blueberry Flavour (Strong Effects)
Generic£19.224.3★8 rev
TRIP CBD Infused Gummies (30 Gummies). Delicious Natural Wild Strawberry Flavour. High Strength CBD Edibles. 300MG CBD Vegan THC-Free
TRIP CBD£7.614.2★650 rev
Swiss Peak CBD Gummy Bears (100 Gummies). 3200mg Total High Strength CBD Edibles. Vegan THC-Free Great Taste. Best Value
Swiss Peak£24.844.2★311 rev
Haze CBD 500mg CBD Gummies - High Strength CBD Gummy Bears - 20 x 25mg CBD Per Gummy - UK Made CBD Edibles for Stress Relief Calming Anxiety Support & Sleep - Natural Fruity Flavour - 20 per Pack
Haze CBD£8.333.6★29 rev
Newest
by launch date
Super Mushroom Gummies with Lions Mane Supplement Focus Energy Raspberry Flavour (60 Gummies)
mushroom gummies£16.01138 rev
Haze CBD 500mg CBD Gummies - High Strength CBD Gummy Bears - 20 x 25mg CBD Per Gummy - UK Made CBD Edibles for Stress Relief Calming Anxiety Support & Sleep - Natural Fruity Flavour - 20 per Pack
Haze CBD£8.3329 rev
Magic Gummies D9 30mg Blueberry Flavour (Strong Effects)
Generic£19.228 rev
TRIP Lions Mane Mushroom Gummies Raspberry High Strength 6 000MG Lions Mane per Pack (60 Gummies) Vegan & 3rd Party Tested
TRIP£12.13250 rev
TRIP Ashwagandha Gummies Cherry High Strength 9 000MG KSM-66 Ashwagandha per Pack (60 Gummies) with Vitamin B6 B12 & D2 Vegan
TRIP£13.84236 rev
Trending
90-day click momentumSuper Mushroom Gummies with Lions Mane Supplement Focus Energy Raspberry Flavour (60 Gummies)
mushroom gummies£16.013.9★
Haze CBD 500mg CBD Gummies - High Strength CBD Gummy Bears - 20 x 25mg CBD Per Gummy - UK Made CBD Edibles for Stress Relief Calming Anxiety Support & Sleep - Natural Fruity Flavour - 20 per Pack
Haze CBD£8.333.6★
Orange County CBD Gummies 400mg (25 Mixed Fruit Bear Gummies) - High Strength Supports to Reduce Stress Anxiety & Improve Sleep 100% Natural Ingredients Vegan Gluten-Free Non-GMO & THC-Free
Orange County cbd.org£13.954.0★
Magic Gummies D9 30mg Blueberry Flavour (Strong Effects)
Generic£19.224.3★
Zombie Real Fruit Sweets Xtreme Sour Fruit Gummies (12 Bags) 90% Fruit No Added Sugar Vegan Healthy Snacks for Adults Kids Low Calorie Gluten Free Halal Bulk Jelly Tub Vegetarian Party
Zombie£14.274.3★
What buyers say about edible gummies
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent taste”
“Helps me sleep”
“Good value”
“Overall, these are high-quality gummies with a great taste, sensible sweetness and excellent convenience”
“The raspberry flavour is enjoyable”
“Helps with my anxiety”
“the experience has been incredibly soothing”
“Nice tasting sweets”
“Lovely flavour with a good chewy bite”
“it just makes me able to concentrate better”
What buyers complain about
“Didnt taste good”
“a little pricey”
“No effect”
“Just sugary sweets”
“No sleep”
“Seem to have regular effects of Lion's mane of this dosage. nothing outstanding”
“Disappointing effect”
“horrible texture”
“Poor quality”
“Not that strong”
Common questions
- Is edible gummies profitable to sell on Amazon United Kingdom?
- The niche generates £51K/yr across 29 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -20.6%. Flapen's verdict: Worth a look (50/100).
- How competitive is the edible gummies niche?
- 18 brands and 94 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in edible gummies?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Functionality-Overall. The return rate is 0.1%.
- What does it cost to enter the edible gummies niche?
- Listings span £7.61–£24.84; the average listing price is £14.22 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.