Ecover Floor Cleaner
brand-locked demand (top 5 brands take 99% of clicks) — Ecover Floor Cleaner doesn't clear our bar today.
Flapen Score
Is Ecover Floor Cleaner profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Ecover Floor Cleaner is a £99K/yr Amazon United Kingdom market (159K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jul. Verdict: Skip it — 41/100.
Ecover Floor Cleaner: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -7.8% over the last 90 days and 11.4% of searches end in a purchase.
£99K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 22 products
Top Ecover Floor Cleaner products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ecover Limescale Remover Multi-Purpose Surface Cleaner Fresh Berries & Basil Scent Pack of 1 1 x 500ml
- Price
- £2.33
- Rating
- 4.6/5
- Reviews
- 1,054
- Age
- 5y ago
Ecover All Purpose Cleaner Refill Tackles Dirt & Grime For Hard Surfaces Lemongrass & Ginger Scent Pack of 1 1 x 5L
- Price
- £8.38
- Rating
- 4.6/5
- Reviews
- 2,447
- Age
- 20y ago
Ecover Bathroom Cleaner Spray Removes Soap Scum & Limescale Surface Cleaner Mint & Cucumber Scent 1x 500ml
- Price
- £2.07
- Rating
- 4.6/5
- Reviews
- 773
- Age
- 5y ago
Ecover Floor Soap Multi-Surface Floor Soap For A Bright Finish Orange & Lemon Scent Pack of 1 1 x 1L
- Price
- £2.78
- Rating
- 4.3/5
- Reviews
- 200
- Age
- 1y ago
Ecover All Purpose Cleaner Spray Multi Action Surface Cleaner Lemongrass & Orange Scent Pack of 1 1 x 500ml
- Price
- £2.36
- Rating
- 4.7/5
- Reviews
- 426
- Age
- 5y ago
Trending
90-day click momentum![Ecover Bathroom Cleaner 500ml [Pack of 1]](https://m.media-amazon.com/images/I/31zE4ruqF0L.jpg)
Ecover Bathroom Cleaner 500ml [Pack of 1]
- Price
- £6.37
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 9y ago
ECOVER (UK) Pack of 4) Bathroom Cleaner
- Price
- £14.09
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 5y ago
Ecover Lemon All Purpose Cleaner 1 Litre
- Price
- £6.40
- Rating
- 4.1/5
- Reviews
- 61
- Age
- 7y ago
Ecover Household Cleaning Bundle - Washing Up Liquid Hand Soap & Sponges
- Price
- £23.31
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
Ecover All Purpose Cleaner Spray Multi Action Surface Cleaner Lemongrass & Orange Scent Pack of 1 1 x 500ml
- Price
- £2.36
- Rating
- 4.7/5
- Reviews
- 426
- Age
- 5y ago
Newest
by launch dateEcover Household Cleaning Bundle - Washing Up Liquid Hand Soap & Sponges
- Price
- £23.31
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
ALKIMI Cleaning Sprays Variety Pack of 4 Powerful Cleaning No Harsh Chemicals with Natural Essential Oils & Extracts Multipurpose Kitchen Bathroom Glass & Window
- Price
- £9.44
- Rating
- 4.5/5
- Reviews
- 725
- Age
- 1y ago
Method All Purpose Cleaner Limited edition Concentrated Surface Cleaner Deep House Pack of 1 1 x 828 ml
- Price
- £2.15
- Rating
- 4.7/5
- Reviews
- 1,242
- Age
- 1y ago
Ecover Floor Soap Multi-Surface Floor Soap For A Bright Finish Orange & Lemon Scent Pack of 1 1 x 1L
- Price
- £2.78
- Rating
- 4.3/5
- Reviews
- 200
- Age
- 1y ago
Miniml Eco Antibacterial Spray Surface Cleaner 750ml - French Lavender Scented Multi Purpose Anti-Bac Disinfectant Cleaning Product - Natural Plant Based Vegan Formula & Cruelty Free
- Price
- £2.54
- Rating
- 4.5/5
- Reviews
- 386
- Age
- 3y ago
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
104
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
61%
Top 20: 98%
Open market
0%
- Ecover74%
- Method17%
- Miniml4%
- E-Cover2%
- ALKIMI2%
- DaleandHolly1%
Ecover Floor Cleaner demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul · busiest ÷ quietest = 2.0×
Top Ecover Floor Cleaner search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- ecover bathroom cleaner12K/yr
- eco cleaning products17K/yr
- natural cleaning products17K/yr
- ecover floor cleaner12K/yr
- eco friendly cleaning products11K/yr
- ecover spray8K/yr
- ecover all purpose cleaner10K/yr
- ecover multi surface cleaner8K/yr
- non toxic cleaning products11K/yr
- ecover limescale remover9K/yr
What reviews say buyers love and hate about Ecover Floor Cleaner
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“beautiful fragrance”
“It cleans really well”
“Excellent kitchen product”
“Good price”
“Eco friendly”
What buyers complain about
68% of reviews“this smells devine”
“Worst cleaning products”
“Watered down, very disappointing”
“it dose nothing to get grease off so my advice get cheaper cleaner for hob”
“leaked all over its bag”
Ecover Floor Cleaner return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
5%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Ecover Floor Cleaner questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
