Ecover Floor Cleaner

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £99K a year.

Searches, last 12 months

159K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

11.4%

Market size, estimated

£99Ka year

Peak month

July2.0× the quietest month

Top search term

ecover bathroom cleaner12K searches a year

Listings sell for £5.48 on average, from £1.64 to £23.31. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £5.48 that is £4K to £5K a year per listing.

Average price

£5.48under the $15 to $100 sweet spot

Price range

£1.64–£23.31

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

£4K–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

45% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #208 within Household Cleaners. It carries 1,611 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

45%

Prime listings

91%

Out of stock, average day

0.0%

Average rank

#208in Household Cleaners

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,611per listing

Listings tracked

22

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months