Eco Fabric Conditioner

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 25.2% of those searches ended in a purchase. Searches in the last 90 days moved +5.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £393K a year.

Searches, last 12 months

228K

Growth, 90 days vs prior 90

+5.0%

Conversion, latest week

25.2%

Market size, estimated

£393Ka year

Top search term

ecover fabric conditioner87K searches a year

Listings sell for £6.83 on average, from £2.49 to £11.19. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,000 to 2,500 of them. At £6.83 that is £14K to £17K a year per listing.

Average price

£6.83under the $15 to $100 sweet spot

Price range

£2.49–£11.19

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

50K–60K

Units per listing a year

2,000–2,500

Revenue per listing a year

£14K–£17K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Laundry. It carries 824 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#50in Laundry

Average rating

4.66 starsAmazon United Kingdom average 4.36 stars

Average reviews

824per listing

Listings tracked

18

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

50 months