Dumpling Squishy
PassDumpling Squishy scores 77 out of 100, a Pass. Shoppers spend $1.1M a year here, search demand grew +79.6% this quarter, and returns run at 0.0% of orders.
- Flapen Score
- 77 / 100Top 1% of 2,976 Grocery niches · +31 vs the category median of 4677
- Market size
- £1.1M/yr4.9M searches / yr
- 90-day growth
- +79.6%search demand this quarter
- Competition
- 30%top-5 click share · 32 brands · 66 sellers
Flapen Score
Dumpling Squishy against its category
The dotted line is the Grocery average. Past it, Dumpling Squishy is stronger. Inside it, weaker.
Market
The Dumpling Squishy market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dumpling Squishy 4.9M times last year and spent an estimated £1.1M. The top 5 brands take 43% of clicks. Flapen scores it 77 out of 100, a Pass.
01 · Demand
2.3% of searches ended in a purchase last week.
Shoppers searched for this 4.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +79.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.
- Searches, last 12 months
- 4.9M
- Growth, 90 days vs prior 90
- +79.6%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £1.1Ma year
- Top search term
- dumpling squishy1.7M searches a year
02 · Price
A sale here is worth £9.62.
Listings sell for £9.62 on average, from £1.29 to £19.89. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 1,250 to 1,500 of them. At £9.62 that is £12K to £14K a year per listing.
- Average price
- £9.62under the $15 to $100 sweet spot
- Price range
- £1.29–£19.89
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £12K–£14K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
82% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 32.5% of listings are out of stock. The average listing ranks #781 within Frozen. It carries 59 reviews at 3.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 82%
- Prime listings
- 81%
- Out of stock, average day
- 32.5%
- Average rank
- #781in Frozen
- Average rating
- 3.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 59per listing
- Listings tracked
- 62
04 · Newcomers
Amazon counts 1 of last year's 52 launches as successful.
52 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 52
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 15 months
Products
Top Dumpling Squishy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
abeec Crazy Fun RMS Mystery Squishy Dumpling 3 Pack Galaxy Edition Slow-Rise Bao Bun Blind Box Fidget Toy in Steamer 10cm Sensory Squishy 7 to Collect Find the Rare Galaxy Dumpling Age 3+
- Price
- £19.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1w ago

Colorful Dumpling Stress Fidget Glitter Dumpling Mystery Box Glitter Dumplings Toy Cute Soft Glitter Calming for Relaxation Adults(Gold)
- Price
- £12.28
- Rating
- 3.7/5
- Reviews
- 14
- Age
- 4mo ago

Fidget Toys
- Price
- £13.23
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 1w ago

Squishy Stress Balls
- Price
- £9.30
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 7mo ago

abeec Crazy Fun RMS Mystery Squishy Dumpling 3 Pack Glitter Edition Slow-Rise Bao Bun Blind Box Fidget Toy in Steamer 10cm Sensory Squishy Find the Rare Galaxy Glitter Dumpling Age 3+
- Price
- £19.89
- Rating
- 4.2/5
- Reviews
- 6
- Age
- 1mo ago
Trending
90-day click momentum
Glitter Squishy Toy11
- Price
- £8.30
- Rating
- 2.6/5
- Reviews
- 9
- Age
- today

5 Pcs Butter Cheese Toys Set
- Price
- £16.67
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 10mo ago

Dumplings Stress Balls (Transparent)
- Price
- £9.09
- Rating
- 3.1/5
- Reviews
- 6
- Age
- 3mo ago

2026 New Dumpling Squishy
- Price
- £10.54
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

abeec Crazy Fun RMS Mystery Squishy Dumpling 3 Pack Galaxy Edition Slow-Rise Bao Bun Blind Box Fidget Toy in Steamer 10cm Sensory Squishy 7 to Collect Find the Rare Galaxy Dumpling Age 3+
- Price
- £19.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1w ago
Newest
by launch date
Cute Patterns Squishy Toy with Steamer Box
- Price
- £9.07
- Rating
- 3.3/5
- Reviews
- 8
- Age
- today

Colored Soft Stress Balls Relief Tension & Nervousness for Adults (Colorful)
- Price
- £10.15
- Rating
- 4.5/5
- Reviews
- 2
- Age
- today

Glitter Squishy Toy11
- Price
- £8.30
- Rating
- 2.6/5
- Reviews
- 9
- Age
- today

Dumplings Stress Ball with Steamer(Pink)
- Price
- £8.64
- Rating
- 3.5/5
- Reviews
- 5
- Age
- today

Fidget Toys
- Price
- £13.23
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 1w ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
32 rising
Sellers
66
Top-5 brand share
43%
Top 20: 90%
Top-5 click share
30%
Top 20: 64%
Open market
51%
- abeec15%
- Xchance9%
- Longgaogao9%
- BafanglaiUK6%
- YGYZKJSD6%
- WisLeap6%
Demand
Dumpling Squishy search demand
Weekly searches over the year. Pick a range.
Search terms
Top Dumpling Squishy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dumpling squishy1.7M/yr
- squishy dumpling toy912K/yr
- dumpling toy351K/yr
- squishy dumpling252K/yr
- dumpling217K/yr
- dumplings270K/yr
- mystery dumplings squishy211K/yr
- glitter dumpling squishy186K/yr
- giant dumpling squishy119K/yr
- dumplings squishy120K/yr
Reviews and returns
What reviews say buyers love and hate about Dumpling Squishy
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Awful quality
Cheap quality
inconsistent quality
Overwhelming chemical smell
Chemical smell
Awful smell
Broke quickly
Damaged
Broke within 2 days
Cheaper
it feels very expensive
Do not buy far too expensive
Leaked immediately
One leaking
Leaked
Love
The quality is amazing, it's soft and bounces back perfectly every time
Its well-made
Amazing quality
Great toy for my boys
Great little toy
Good fun
It feels soft
Soft to the touch
Soft squishy
Worth it
Good value
Excellent Value
The colour is really pretty
Lovely colours
colour is amazing
Return
0.0% Return rate 14% Fixable by listing
Leaked immediately
One leaking
Leaked
Overwhelming chemical smell
Chemical smell
Awful smell
Awful quality
Cheap quality
inconsistent quality
Broke quickly
Damaged
Broke within 2 days
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dumpling Squishy questions
Answered from the same tracked data.









