Duck Toilet Brush
FailPrices span $2.67–$13.75, mostly outside the sweet spot, so Duck Toilet Brush is a Fail.
- Flapen Score
- 37 / 100Ranks 2,578 of 2,976 Grocery niches · −9 vs the category median of 4637
- Market size
- £56K/yr38K searches / yr
- 90-day growth
- -16.3%search demand this quarter
- Competition
- 94%top-5 click share · 3 brands · 59 sellers
Flapen Score
Duck Toilet Brush against its category
The dotted line is the Grocery average. Past it, Duck Toilet Brush is stronger. Inside it, weaker.
Market
The Duck Toilet Brush market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Duck Toilet Brush 38K times last year and spent an estimated £56K. The top 5 brands take 83% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 37 out of 100, a Fail.
01 · Demand
14.1% of searches ended in a purchase last week.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- -16.3%
- Conversion, latest week
- 14.1%
- Market size, estimated
- £56Ka year
- Peak month
- September4.0× the quietest month
- Top search term
- duck toilet brush14K searches a year
02 · Price
A sale here is worth £10.45.
Listings sell for £10.45 on average, from £2.67 to £13.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,000 to 1,250 of them. At £10.45 that is £10K to £13K a year per listing.
- Average price
- £10.45under the $15 to $100 sweet spot
- Price range
- £2.67–£13.75
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- £10K–£13K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #188 within Household Cleaners. It carries 493 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #188in Household Cleaners
- Average rating
- 4.57 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 493per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Duck Toilet Brush products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Duck Fresh Brush with Holder Toilet Bowl Cleaner Starter Kit 1 Handle + 4 Refills
- Price
- £2.67
- Rating
- 4.5/5
- Reviews
- 1,066
- Age
- 15y ago

Toilet Cleaner Starter Kit Bundle Includes 1 Duck Fresh Brush With Holder and 24 Flushable Cleaning Duck Fresh Brush Refill Pads
- Price
- £11.97
- Rating
- 4.5/5
- Reviews
- 312
- Age
- 4y ago
![Toilet Dock Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)](https://m.media-amazon.com/images/I/41tK-HLEL7L.jpg)
Toilet Dock Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)
- Price
- £12.07
- Rating
- 4.5/5
- Reviews
- 495
- Age
- 4y ago
![Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Microfibre Cleaning Cloth](https://m.media-amazon.com/images/I/51z8zZqkPML.jpg)
Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Microfibre Cleaning Cloth
- Price
- £11.74
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 4y ago
![Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)](https://m.media-amazon.com/images/I/41tK-HLEL7L.jpg)
Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)
- Price
- £13.75
- Rating
- 4.6/5
- Reviews
- 268
- Age
- 4y ago
Trending
90-day click momentum![Toilet Dock Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)](https://m.media-amazon.com/images/I/41tK-HLEL7L.jpg)
Toilet Dock Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)
- Price
- £12.07
- Rating
- 4.5/5
- Reviews
- 495
- Age
- 4y ago

Duck Fresh Brush with Holder Toilet Bowl Cleaner Starter Kit 1 Handle + 4 Refills
- Price
- £2.67
- Rating
- 4.5/5
- Reviews
- 1,066
- Age
- 15y ago
![Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)](https://m.media-amazon.com/images/I/41tK-HLEL7L.jpg)
Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)
- Price
- £13.75
- Rating
- 4.6/5
- Reviews
- 268
- Age
- 4y ago

Toilet Cleaner Starter Kit Bundle Includes 1 Duck Fresh Brush With Holder and 24 Flushable Cleaning Duck Fresh Brush Refill Pads
- Price
- £11.97
- Rating
- 4.5/5
- Reviews
- 312
- Age
- 4y ago

36 Refills Packs Flushable Cleaning Pads of Duck Toilet Cleaner Fresh Brush Refills (3x12)
- Price
- £10.49
- Rating
- 4.7/5
- Reviews
- 747
- Age
- 2y ago
Newest
by launch date
36 Refills Packs Flushable Cleaning Pads of Duck Toilet Cleaner Fresh Brush Refills (3x12)
- Price
- £10.49
- Rating
- 4.7/5
- Reviews
- 747
- Age
- 2y ago

Toilet Cleaner Starter Kit Bundle Includes 1 Duck Fresh Brush With Holder and 24 Flushable Cleaning Duck Fresh Brush Refill Pads
- Price
- £11.97
- Rating
- 4.5/5
- Reviews
- 312
- Age
- 4y ago
![Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Microfibre Cleaning Cloth](https://m.media-amazon.com/images/I/51z8zZqkPML.jpg)
Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Microfibre Cleaning Cloth
- Price
- £11.74
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 4y ago
![Toilet Dock Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)](https://m.media-amazon.com/images/I/41tK-HLEL7L.jpg)
Toilet Dock Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)
- Price
- £12.07
- Rating
- 4.5/5
- Reviews
- 495
- Age
- 4y ago
![Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)](https://m.media-amazon.com/images/I/41tK-HLEL7L.jpg)
Toilet Fresh Brush with Holder-Toilet Bowl Cleaner Starter Kit [1 Handle + 4 Refills]- with Fresh Brush Refill (12 Flushable Cleaning Pads)
- Price
- £13.75
- Rating
- 4.6/5
- Reviews
- 268
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
59
Top-5 brand share
83%
Top 20: 83%
Top-5 click share
94%
Top 20: 100%
Open market
0%
- SC Johnson52%
- Topest24%
- --17%
- Generic6%
- Open — no brand owns it (0%)
Demand
Duck Toilet Brush search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 4.0×
Search terms
Top Duck Toilet Brush search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- duck toilet brush14K/yr
- toilet duck fresh brush10K/yr
- duck fresh brush10K/yr
- toilet duck brush4K/yr
Reviews and returns
What reviews say buyers love and hate about Duck Toilet Brush
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I found this quite flimsy
Not robust
could be a bit sturdier
no cleaning pads
*it's not strong enough to actually clean or scrub
it's impossible to clean rim with a dried out tissue that breaks up instantly
it breaks instantly
it has now broken so I felt the need to replace it
Previous wand broke so this replaced it
Not the best
overall disappointing quality
quality is going down to keep profits up
If it gets wet blue loo cleaner severely leaks
tends to have some water drips around when you put it back
Love
Cleaning pads were good
Easy to clean
excellent cleaning product
Good value
Good value for the money
Well worth the money
Easy to use
Easy to dispose off
This is so handy to use
Good quality
Great product
Produce is fine
Hygienic loo brush
Brilliant and hygieneic
So much more hygienic brilliant
Return
0.1% Return rate 22% Fixable by listing
And had to pay £3.50 to post office to have delivered
it breaks instantly
it has now broken so I felt the need to replace it
Previous wand broke so this replaced it
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Duck Toilet Brush questions
Answered from the same tracked data.









