How competitive is the Dried Mushrooms niche on Amazon United Kingdom?

14 brands and 40 sellers compete in Dried Mushrooms on Amazon United Kingdom. The top 5 Dried Mushrooms products take 49% of clicks and its top 5 brands hold 70% of demand.

What do buyers complain about in Dried Mushrooms?

Dried Mushrooms buyers on Amazon United Kingdom complain most about Size-Overall, Taste-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Dried Mushrooms niche?

Dried Mushrooms sells for £12.70 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.10–£36.65. The average incumbent carries 228 reviews — the moat a new listing must climb.

Dried Mushrooms

Dried Mushrooms shows low returns (0.0%), but soft demand (-32.9% this quarter) keeps it on the watch list.

Signals No Dominant Brand Low Review Barrier

Flapen Score

Worth a look

This niche Category average

Is Dried Mushrooms profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Dried Mushrooms is a £46K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 51/100.

Dried Mushrooms: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -32.9% over the last 90 days and 7.8% of searches end in a purchase.

£46K

revenue / yr

Units sold / yr4K

Search volume / yr-32.9%46K

Conversion rate7.8%

Avg price£12.70

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers14 · 40

Top-5 product click share49%

Open market30%

Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 29 products

Top Dried Mushrooms products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Cooks & Co Dried Mixed Forest Mushrooms 500 g

Price: £19.72
Rating: 4.3/5
Reviews: 422
Age: 14y ago

East Asia Dried Abalone Shiitake Mushrooms 200g- Thick-Cap Chinese Mushrooms for Gourmet Soups & Festive Dishes

Price: £6.63
Rating: 4.6/5
Reviews: 6
Age: 5y ago

Mels Kitchen Dried Forest Mushroom Mix 50g Gourmet Wild Mushroom Blend Porcini Oyster & Shiitake Perfect for Risotto Pasta & Sauces

Price: £4.58
Rating: 4.7/5
Reviews: 32
Age: 4mo ago

Merchant Gourmet Dried Porcini Mushrooms 30g

Price: £3.18
Rating: 4.5/5
Reviews: 81
Age: 4y ago

Mels Kitchen Dried Mushrooms Mix 300g Rich Dried Blend of Mixed Mushrooms | Intense Umami Flavour | Ideal for Soups Risotto & Sauces

Price: £15.14
Rating: 4.8/5
Reviews: 5
Age: 5mo ago

Newest

by launch date

Mels Kitchen Dried Forest Mushroom Mix 50g Gourmet Wild Mushroom Blend Porcini Oyster & Shiitake Perfect for Risotto Pasta & Sauces

Price: £4.58
Rating: 4.7/5
Reviews: 32
Age: 4mo ago

Mels Kitchen Dried Mushrooms Mix 300g Rich Dried Blend of Mixed Mushrooms | Intense Umami Flavour | Ideal for Soups Risotto & Sauces

Price: £15.14
Rating: 4.8/5
Reviews: 5
Age: 5mo ago

Merchant Gourmet Dried Porcini Mushrooms 30 g (6-Pack)

Price: £22.29
Rating: 4.7/5
Reviews: 4
Age: 6mo ago

Merchant Gourmet Dried Mixed Mushrooms 30 g (6-Pack)

Price: £20.63
Rating: 0.0/5
Reviews: 0
Age: 6mo ago

Morrisons The Best Woodland Mushrooms 170g

Price: £2.11
Rating: 4.4/5
Reviews: 51
Age: 10mo ago

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 flat

Sellers

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

49%

Top 20: 90%

Open market

23%

Cooks & Co18%
East Asia Brand15%
Merchant Gourmet14%
Mel's Kitchen13%
Vigorous Mountains10%
Merryhill Mushrooms7%

Dried Mushrooms demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume46KCVR7.8%Products29Brands14Top 5 Brands70%OOS Rate11.9%Rating4.4★Reviews228Avg BSR#328

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.9×

Top Dried Mushrooms search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

dried mushrooms29K/yr -31.3%5.3% conv.
dried mushrooms for cooking11K/yr -40.6%8.4% conv.
dried mushroom4K/yr -29.6%6.0% conv.
wild mushrooms3K/yr -18.8%8.0% conv.

What reviews say buyers love and hate about Dried Mushrooms

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews

Taste-Overall19%

“Really tasty, easy to rehdrate, and nice chunky pieces”

Flavor17%

“mild in flavour”

Quality-Overall15%

“These mushrooms are of very good quality”

Value For Money9%

“Well worth buying”

Cooking Instructions5%

“Delicious and easy to cook with”

What buyers complain about

51% of reviews

Size-Overall13%

“A very big bag”

Taste-Overall8%

“didn't taste or feel good when eating”

Value For Money7%

“charge the higher price”

Moist/Dry6%

“Mouldy mushrooms, not proparly dried”

Stale/Rotten/Spoiled4%

“buying fresh mushrooms in advance isnt handy as they dont stay fresh”

Common Dried Mushrooms questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dried Mushrooms 51/100 on Amazon United Kingdom — Worth a look. The niche generates £46K/yr across 29 tracked products. 2 of 6 products launched in the last 360 days are still selling. Search demand moved -32.9% over the last 90 days.