drain sticks
Skip itPrices mostly outside the sweet spot ($3.60–$8.49) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,852.47avg incumbent reviews — the moat a new listing must climb
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Bad-12.9%90-day search growth — must beat 0% to launch
Market size
Bad£64K£64K/yr · 115K searches
Avg price
Bad£5.50avg listing price — sweet spot $15–$100
Price range
Bad£3.60–£8.49cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, drain sticks is a £64K/yr Amazon United Kingdom market (115K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Apr–Aug. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
drain sticks market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- £55K–£69K
- units × avg price
- Conversion rate
- 10.0%
- Avg BSR
- #151
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 94%
- Out of stock
- 12.9%
- Avg brand age
- 34 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
58
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
10%
- SAISN26%
- PLUMBO20%
- Ecozone19%
- Mighty Blast12%
- YouthLoxus7%
- Lizzy4%
- Open — no brand owns it (4 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.9% search growth over the last 90 days.Peak months: Apr, Aug · busiest ÷ quietest = 2.0×
Top drain sticks search terms
- drain sticks33K/yr
- easy flow drain sticks23K/yr
- easy flow sticks for plug holes5K/yr
- drain cleaning sticks7K/yr
- sink sticks7K/yr
- drain sticks scented9K/yr
- drain cleaner sticks5K/yr
- easy flow sticks8K/yr
- sink unblocker sticks3K/yr
- ecozone drain cleaning sticks3K/yr
Top drain sticks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Saisn Drain Cleaner Sticks Pack of 24 Easy Flow Drain Sticks Unblocker Sink Deodorizer Sticks Keeps Drains Pipes Clear for Bathroom Kitchen (Orange)
SAISN£4.763.4★1,068 rev

EcoZone Drain Cleaning Sticks Enzymatic Pipe Unblocker Prevents Plug Hole Obstructions & Keeps Water Flowing Freely Natural Vegan & Non Toxic Kitchen & Bathroom Treatment Kit (x 12 1 Year Supply)
Ecozone£4.713.8★10,468 rev

Commercial Strength Drain Sticks Pack of 36 Enzyme Drain Cleaner for Sinks Basins Bathtubs. Powerful Enzymatic Cleaner Prevents Blockages and Bad Odour | Perfect for Grease Fat Food Residue.
Mighty Blast£4.403.7★729 rev

Drain Cleaning Sticks Pack of 12 1-Year Supply of Enzyme-Activated Cleaners Sink Odour Remover Natural Sustainable Enzyme Cleaner Clog & Drain Cleaning Sticks by Plumbo
PLUMBO£5.974.0★1,104 rev

Drain cleaning Sticks 2 Pack of 12 Enzyme-Activated Drain Cleaner Sticks & Sink Odour Remover Natural Sustainable European made Enzyme Cleaner Clog & Cleaning Sticks by Plumbo
PLUMBO£8.494.0★98 rev
Newest
by launch date
72 Pcs Drain Sticks Drain Sticks Scented | 6 Scents Sink Sticks for Sink Basin Bathtub Drain Odour Remover Prevents Plug Hole Obstructions & Keeps Water Flowing Freely
YouthLoxus£6.8616 rev

Drain Stick Pipe Drain Sticks Sink Cleaner - Powerful Unclogger Enzyme Deodorizer for Tanks Sinks Bathtub Shower Toilet Kitchen Bathroom
Generic£4.124 rev

72Pcs easy flow drain sticks Sink Sticks to prevents odor and blockage
YouthLoxus£6.4280 rev

72Pcs Drain Sticks Scented Deodorizer Anti-clogging Easy to Use
YouthLoxus£5.9880 rev

Drain cleaning Sticks 2 Pack of 12 Enzyme-Activated Drain Cleaner Sticks & Sink Odour Remover Natural Sustainable European made Enzyme Cleaner Clog & Cleaning Sticks by Plumbo
PLUMBO£8.4998 rev
Trending
90-day click momentum
Lizzy 24 Drain Sticks | Monthly Plug Hole Blockage Remover & Deodoriser for Kitchen and Bathroom Sinks | Prevents Clogs Bad Odours | Sink Drain Cleaner Sticks for Pipes (One Size 24.0 count)
Lizzy£3.643.2★

72 Pcs Drain Sticks Drain Sticks Scented | 6 Scents Sink Sticks for Sink Basin Bathtub Drain Odour Remover Prevents Plug Hole Obstructions & Keeps Water Flowing Freely
YouthLoxus£6.863.4★

24 Pack Drain Cleaning Sticks Sewer Cleaning Rods Sewer Cleaner for Sinks Basins Bathtubs Bathrooms Kitchens Pipe Unclogging Cleaning Rods to Prevent Blocked Holes (Bule)
Dakexiong£5.103.2★

Drain Stick Pipe Drain Sticks Sink Cleaner - Powerful Unclogger Enzyme Deodorizer for Tanks Sinks Bathtub Shower Toilet Kitchen Bathroom
Generic£4.125.0★

Saisn Drain Cleaner Sticks Pack of 24 Easy Flow Drain Sticks Unblocker Sink Deodorizer Sticks Keeps Drains Pipes Clear for Bathroom Kitchen (Blue)
SAISN£4.373.4★
What buyers say about drain sticks
What buyers praise and complain about, mined from review topics.What buyers love
“free from odours”
“Very effective product highly recommended”
“Appears to work”
“Ease of Use”
“Good price”
“Does the job”
“nice and clean”
“Keep Kitchen Sink Fresh”
“Effective”
“Sticks”
What buyers complain about
“smell comes back quickly”
“Didn't work”
“Break easily”
“Poor quality”
“Not worth the money”
“Most sticks broken”
“its hard to store them”
“If you have a hair catcher, sometimes the sludge mix with this coats it and causes blockage”
“Too fragile”
“All arrived broken into small pieces so just wash away down the sink before they get chance to work”
Top return reasons
Common questions
- Is drain sticks profitable to sell on Amazon United Kingdom?
- The niche generates £64K/yr across 17 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -12.9%. Flapen's verdict: Skip it (45/100).
- How competitive is the drain sticks niche?
- 10 brands and 58 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in drain sticks?
- Top complaints mined from reviews: Smell, Functionality-Overall, Durability. The return rate is 0.2%.
- When does demand for drain sticks peak?
- Demand peaks in Apr–Aug; the busiest month runs 2.0× the quietest.
- What does it cost to enter the drain sticks niche?
- Listings span £3.60–£8.49; the average listing price is £5.50 (sweet spot $15–$100). The average incumbent carries 1,852 reviews — the moat a new listing must climb.