Dolce Gusto Coffee Pods Americano
FailThe top 5 brands take 100% of clicks, so Dolce Gusto Coffee Pods Americano is a Fail.
- Flapen Score
- 39 / 100Ranks 2,381 of 2,976 Grocery niches · −7 vs the category median of 4639
- Market size
- £142K/yr50K searches / yr
- 90-day growth
- -37.2%search demand this quarter
- Competition
- 85%top-5 click share · 4 brands · 55 sellers
Flapen Score
Dolce Gusto Coffee Pods Americano against its category
The dotted line is the Grocery average. Past it, Dolce Gusto Coffee Pods Americano is stronger. Inside it, weaker.
Market
The Dolce Gusto Coffee Pods Americano market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dolce Gusto Coffee Pods Americano 50K times last year and spent an estimated £142K. All 4 brands take every click. Flapen scores it 39 out of 100, a Fail.
01 · Demand
16.1% of searches ended in a purchase last week.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.1% of those searches ended in a purchase. Searches in the last 90 days moved -37.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- -37.2%
- Conversion, latest week
- 16.1%
- Market size, estimated
- £142Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- dolce gusto coffee pods americano11K searches a year
02 · Price
A sale here is worth £17.74.
Listings sell for £17.74 on average, from £5.12 to £26.04. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £17.74 that is £9K to £13K a year per listing.
- Average price
- £17.74inside the $15 to $100 sweet spot
- Price range
- £5.12–£26.04
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £9K–£13K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
50% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #275 within Coffee. It carries 1,244 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 67%
- Out of stock, average day
- 3.0%
- Average rank
- #275in Coffee
- Average rating
- 4.69 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,244per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Dolce Gusto Coffee Pods Americano products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
NESCAFE DOLCE GUSTO Americano | 3x30 Pack | 90 Cups
- Price
- £19.34
- Rating
- 4.6/5
- Reviews
- 770
- Age
- 3y ago

NESCAFE DOLCE GUSTO Americano Intenso Coffee Pods (Total 48 Servings)
- Price
- £10.88
- Rating
- 4.7/5
- Reviews
- 1,252
- Age
- 3y ago

NESCAFE DOLCE GUSTO Americano | 3x16 Pods | 48 Cups
- Price
- £11.17
- Rating
- 4.7/5
- Reviews
- 806
- Age
- 3y ago
![NESCAFE Dolce Gusto Cafe Americano Coffee Pods (Pack of 3 Total 48 Capsules) [Packaging may vary]](https://m.media-amazon.com/images/I/41qadF3R9KL.jpg)
NESCAFE Dolce Gusto Cafe Americano Coffee Pods (Pack of 3 Total 48 Capsules) [Packaging may vary]
- Price
- £20.89
- Rating
- 4.7/5
- Reviews
- 3,427
- Age
- 7y ago

NESCAFE DOLCE GUSTO New York Moning Blend Americano Coffee Pods (54 Servings)
- Price
- £12.72
- Rating
- 4.5/5
- Reviews
- 1,161
- Age
- 3y ago
Trending
90-day click momentum
Nescafe Dolce Gusto Coffee Tea Chocolate Pods. Pick Any 5 Packs from 40+ Blends Inc: Decaf Caramel Cappuccino Latte Mocha Espresso Skinny Cafe Au Lait Vanilla
- Price
- £25.08
- Rating
- 4.7/5
- Reviews
- 4,067
- Age
- 7y ago
![NESCAFE Dolce Gusto Cafe Americano Coffee Pods (Pack of 3 Total 48 Capsules) [Packaging may vary]](https://m.media-amazon.com/images/I/41qadF3R9KL.jpg)
NESCAFE Dolce Gusto Cafe Americano Coffee Pods (Pack of 3 Total 48 Capsules) [Packaging may vary]
- Price
- £20.89
- Rating
- 4.7/5
- Reviews
- 3,427
- Age
- 7y ago

NESCAFE DOLCE GUSTO Americano | 3x30 Pack | 90 Cups
- Price
- £19.34
- Rating
- 4.6/5
- Reviews
- 770
- Age
- 3y ago

NESCAFE DOLCE GUSTO Americano Intenso x16 Coffee Pods (Pack of 6 Total 96 Capsules)
- Price
- £24.81
- Rating
- 4.8/5
- Reviews
- 72
- Age
- 1y ago

Nescafé Dolce Gusto Americano Intenso Coffee 16 Pods 132.8g
- Price
- £5.12
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 2y ago
Newest
by launch date
NESCAFE DOLCE GUSTO Americano Intenso x16 Coffee Pods (Pack of 6 Total 96 Capsules)
- Price
- £24.81
- Rating
- 4.8/5
- Reviews
- 72
- Age
- 1y ago

Nescafé Dolce Gusto Americano Intenso Coffee 16 Pods 132.8g
- Price
- £5.12
- Rating
- 4.8/5
- Reviews
- 57
- Age
- 2y ago

NESCAFE DOLCE GUSTO New York Moning Blend Americano Coffee Pods (54 Servings)
- Price
- £12.72
- Rating
- 4.5/5
- Reviews
- 1,161
- Age
- 3y ago

NESCAFE DOLCE GUSTO Americano | 3x30 Pack | 90 Cups
- Price
- £19.34
- Rating
- 4.6/5
- Reviews
- 770
- Age
- 3y ago

NESCAFE DOLCE GUSTO Americano Intenso Coffee Pods (Total 48 Servings)
- Price
- £10.88
- Rating
- 4.7/5
- Reviews
- 1,252
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
55
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Nescafé Dolce Gusto94%
- STARBUCKS2%
- StormBrew2%
- Generic2%
- Open — no brand owns it (0%)
Demand
Dolce Gusto Coffee Pods Americano search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Dolce Gusto Coffee Pods Americano search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dolce gusto coffee pods americano11K/yr
- americano dolce gusto pods12K/yr
- dolce gusto americano7K/yr
- americano coffee pods4K/yr
- americano intenso dolce gusto pods3K/yr
- dolce gusto americano intenso3K/yr
- dolce gusto americano coffee pods8K/yr
- dolce gusto coffee pods americano intenso1K/yr
- nescafe dolce gusto coffee pods americano1K/yr
- dolce gusto americano intenso coffee pods527/yr
Reviews and returns
What reviews say buyers love and hate about Dolce Gusto Coffee Pods Americano
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
has a burnt taste
They taste nothing like coffee
taste disgusting
Very good, some pods don't have enough flavour
Unfortunately the recipe for the Americano has changed
They're not quite as strong flavoured
Im guessing its just cheaper
A little expensive
Pricing is getting a bit ridiculous in the shops
It is bitter
no matter how large or small you make this the coffee comes out very bitter
very bitter, not very nice
Pods dont fit properly keeps getting jammed in the coffee machine
Love
Excellent value for money
Amazing price
Good value pods
Tasty coffee
Delicious coffee
Great taste
Balanced flavour
Great flavour
Strong flavour
Great variety
High quality coffee
Excellent product
a good caffeine hit for me
Good Coffee
Great tasting coffee
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dolce Gusto Coffee Pods Americano questions
Answered from the same tracked data.









