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Disposable Toilet Brush

Maybe

An estimated 0.4% of orders come back. But demand is soft, at -31.9% this quarter, so Disposable Toilet Brush is a Maybe.

Flapen Score
50
50 / 100
Top 31% of 2,976 Grocery niches · +4 vs the category median of 46
Market size
£312K/yr354K searches / yr
90-day growth
-31.9%search demand this quarter
Competition
59%top-5 click share · 20 brands · 62 sellers

Flapen Score

Disposable Toilet Brush against its category

The dotted line is the Grocery average. Past it, Disposable Toilet Brush is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disposable Toilet Brush market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Disposable Toilet Brush 354K times last year and spent an estimated £312K. The top 5 brands take 61% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 354K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £312K a year.

Searches, last 12 months
354K
Growth, 90 days vs prior 90
-31.9%
Conversion, latest week
7.1%
Market size, estimated
£312Ka year
Peak month
February2.9× the quietest month
Top search term
disposable toilet brush196K searches a year

02 · Price

A sale here is worth £12.32.

Listings sell for £12.32 on average, from £2.67 to £18.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £12.32 that is £9K to £12K a year per listing.

Average price
£12.32under the $15 to $100 sweet spot
Price range
£2.67–£18.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
£9K–£12K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #98 within Household Cleaners. It carries 5,960 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#98in Household Cleaners
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,960per listing
Listings tracked
25

04 · Newcomers

2 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
2Amazon's first-year sales bar
Average brand age
24 months

Products

Top Disposable Toilet Brush products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 59% of clicks. Leaders hold, but buyers still shop past them.

£0£16K£31K£47K£62K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

62

Est. top-5 brand share

61%

Top 20: 92%

Est. top-5 click share

59%

Top 20: 95%

Open market

31%

  • wlich22%
  • MYSPRI15%
  • Newthinking12%
  • Ucaimao8%
  • --8%
  • Tel Charme *5%

Demand

Disposable Toilet Brush search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.9×

Search terms

Top Disposable Toilet Brush search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • disposable toilet brush196K/yr
  • bowl buddy toilet brush31K/yr
  • toilet brush disposable23K/yr
  • toilet wand11K/yr
  • bowl buddy24K/yr
  • disposable toilet brush flushable6K/yr
  • flushable toilet brush6K/yr
  • toilet brush with disposable head7K/yr
  • toilet cleaning pads5K/yr
  • disposable toilet cleaner6K/yr

Reviews and returns

What reviews say buyers love and hate about Disposable Toilet Brush

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Ease Of Cleaning”
11%of negative reviews mention “Quality-Overall”
0.4%of orders come back
“certainly had not been through quality control”
A buyer, on “Quality-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Disposable Toilet Brush questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data