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Disinfectant 5l

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Disinfectant 5l is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 2,976 Grocery niches · +9 vs the category median of 46
Market size
£511K/yr285K searches / yr
90-day growth
+30.1%search demand this quarter
Competition
77%top-5 click share · 3 brands · 37 sellers

Flapen Score

Disinfectant 5l against its category

The dotted line is the Grocery average. Past it, Disinfectant 5l is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Disinfectant 5l market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Disinfectant 5l 285K times last year and spent an estimated £511K. All 3 brands take every click. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 13.9% of those searches ended in a purchase.

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved +30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £511K a year.

Searches, last 12 months
285K
Growth, 90 days vs prior 90
+30.1%
Conversion, latest week
13.9%
Market size, estimated
£511Ka year
Top search term
jeyes fluid108K searches a year

02 · Price

A sale here is worth £12.94.

Listings sell for £12.94 on average, from £5.68 to £33.98. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,500 to 3,000 of them. At £12.94 that is £32K to £39K a year per listing.

Average price
£12.94under the $15 to $100 sweet spot
Price range
£5.68–£33.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,500–3,000
Revenue per listing a year
£32K–£39K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #200 within Household Cleaners. It carries 603 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
86%
Out of stock, average day
2.1%
Average rank
#200in Household Cleaners
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
603per listing
Listings tracked
14

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
62 months

Products

Top Disinfectant 5l products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

£0£51K£102K£153K£204K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 rising

Sellers

37

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

0%

  • Jeyes95%
  • zaizah3%
  • Roots Out2%
  • Open — no brand owns it (0%)

Demand

Disinfectant 5l search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Mar, May, Jul · busiest ÷ quietest = 3.5× · 11 of 12 months tracked

Search terms

Top Disinfectant 5l search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • jeyes fluid108K/yr
  • jeyes fluid outdoor cleaner56K/yr
  • jays fluid outdoor disinfectant32K/yr
  • jeyes fluid original22K/yr
  • outdoor disinfectant9K/yr
  • jays fluid10K/yr
  • jays fluid original6K/yr
  • jeyes9K/yr
  • jayes fluid6K/yr
  • garden disinfectant6K/yr

Reviews and returns

What reviews say buyers love and hate about Disinfectant 5l

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Smell”
0.1%of orders come back
“That had a much stronger smell”
A buyer, on “Smell”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Disinfectant 5l questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data