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Diabetic Hamper

Maybe

Returns run at only 0.2% of orders. But shoppers spend only $12K a year here, so Diabetic Hamper is a Maybe.

Flapen Score
51
51 / 100
Top 27% of 2,976 Grocery niches · +5 vs the category median of 46
Market size
£12K/yr26K searches / yr
90-day growth
-13.1%search demand this quarter
Competition
49%top-5 click share · 17 brands · 19 sellers

Flapen Score

Diabetic Hamper against its category

The dotted line is the Grocery average. Past it, Diabetic Hamper is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diabetic Hamper market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Diabetic Hamper 26K times last year and spent an estimated £12K. The top 5 brands take 59% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-13.1%
Conversion, latest week
2.7%
Market size, estimated
£12Ka year
Peak month
December19.5× the quietest month
Top search term
diabetic hamper20K searches a year

02 · Price

A sale here is worth £17.32.

Listings sell for £17.32 on average, from £7.64 to £40.57. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £17.32 that is £0 to £2K a year per listing.

Average price
£17.32inside the $15 to $100 sweet spot
Price range
£7.64–£40.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #142 within Bakery. It carries 509 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
72%
Out of stock, average day
17.9%
Average rank
#142in Bakery
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
509per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Diabetic Hamper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

£0£609£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 flat

Sellers

19

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

49%

Top 20: 96%

Open market

34%

  • Zamfoods17%
  • A Amousa12%
  • guilt free11%
  • ZFSOCK11%
  • JC TREATS & SWEETS8%
  • Urban Wellbeing8%

Demand

Diabetic Hamper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 19.5×

Reviews and returns

What reviews say buyers love and hate about Diabetic Hamper

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money15%+1.34

a bit too expensive for what it was

Thought was abit high in price

Not even worth half the price

Taste-Overall14%−0.09

Lovely biscuits, just not to my taste

sickly for my palate

Taste awful

Nutritional Content11%−0.10

the carbs load is heavy enough to impact your glucose badly

they are still quite high in carbs

So not really a Luxury diabetic hamper

Quality-Overall8%

Terrible presentation, loose in a box

Very poor quality

Not very good quality

Sweetness6%−0.03

Sugar free biscuits

Too sweet

far too sweet

Love

Value For Money16%+1.34

Fair price

Great value

Great value

Quality-Overall14%

The bars are quite good

Good variety

Best Quality

Taste-Overall11%−0.09

They are delicious and beautifully crunchy

Absolutely delicious

Excellent biscuits

Comfort-Overall11%+1.10

Comfortable

Very comfortable, good fit, easy to put on

And comfortable to wear

Sweetness10%−0.03

Very sweet tasting

Sweet & satisfying

Sugar free

Return

0.2% Return rate 48% Fixable by listing

Size-Overall34%█▁▅▃▅▁
Quality-Overall19%▁▁█▁▆▅

Terrible presentation, loose in a box

Very poor quality

Not very good quality

Ankle Support7%▅▁▁█▁▁
Length6%▁▁▁█▁▁
Stretchability/Expandability/Elasticity4%▁▁▁█▁▁

have little or no elastic around the top

FAQ

Common Diabetic Hamper questions

Answered from the same tracked data.