decaf coffee sachets
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible12.4%search→purchase rate — share of searches ending in a sale
Review moat
Great283.7avg incumbent reviews — the moat a new listing must climb
Avg price
Good£12.26avg listing price — sweet spot $15–$100
Market size
Okay£221K£221K/yr · 146K searches
Price range
Okay£1.69–£22.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-21.4%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, decaf coffee sachets is a £221K/yr Amazon United Kingdom market (146K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jun. Verdict: Skip it — 41/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
decaf coffee sachets market data
- Units sold / yr
- 20K–25K
- avg 1,500–2,000/product
- Revenue / yr
- £245K–£307K
- units × avg price
- Conversion rate
- 12.4%
- Avg BSR
- #115
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 60%
- Out of stock
- 0.0%
- Avg brand age
- 53 months
- Avg seller age
- 154 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
87
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- NESCAFÉ91%
- Kenco7%
- Shop4Choice2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — -21.4% search growth over the last 90 days.Peak months: Jun · busiest ÷ quietest = 5.8×
Top decaf coffee sachets search terms
- decaf coffee sachets53K/yr
- decaf latte sachets13K/yr
- decaffeinated coffee sachets14K/yr
- nescafe decaf cappuccino sachets14K/yr
- decaf cappuccino sachets15K/yr
- decaf latte9K/yr
- decaf cappuccino6K/yr
- nescafe decaf sachets5K/yr
- nescafe cappuccino decaf unsweetened taste coffee sachets4K/yr
- nescafe decaf coffee sachets4K/yr
Top decaf coffee sachets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 10 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NESCAFÉ Cappuccino Decaf Instant Coffee 7 Sachets 100percent Responsibly Sourced Coffee Pack of 1
NESCAFÉ£1.694.6★322 rev
Nescafé Original Decaf Instant Coffee Sachets 50 x 1.2g Single Serve Sticks
NESCAFÉ£6.744.7★208 rev
NESCAFÉ Cappuccino Decaffeinated Unsweetened Coffee Sachets x7 (Pack of 6 Total 42 Decaf Sachets)
NESCAFÉ£14.204.8★466 rev
50x Kenco Decaf Instant Coffee Sachets Each Stick 1.8g (SOLD LOOSE)
Kenco£8.984.7★408 rev
Nescafé Original Decaf Instant Coffee Sachets 100 x 1.2g Single Serve Sticks
NESCAFÉ£10.924.5★66 rev
Newest
by launch dateNescafé Original Decaf Instant Coffee Sachets 50 x 1.2g Single Serve Sticks
NESCAFÉ£6.74208 rev
Nescafé Original Decaf Instant Coffee Sachets 100 x 1.2g Single Serve Sticks
NESCAFÉ£10.9266 rev
NESCAFÉ Cappuccino Decaffeinated Unsweetened Coffee Sachets x7 (Pack of 4 Total 28 Decaf Sachets)
NESCAFÉ£9.5055 rev
NESCAFÉ Cappuccino Decaffeinated Unsweetened Coffee Sachets x7
NESCAFÉ£17.73121 rev
NESCAFÉ Cappuccino Decaffeinated Unsweetened Coffee Sachets x7 (Pack of 6 Total 42 Decaf Sachets)
NESCAFÉ£14.20466 rev
Trending
90-day click momentumNESCAFÉ Cappuccino Decaf Instant Coffee 7 Sachets 100percent Responsibly Sourced Coffee Pack of 1
NESCAFÉ£1.694.6★
NESCAFÉ Gold Blend Decaf Instant Coffee Sachets - 200 x 1.8g Sticks
NESCAFÉ£22.564.6★
Nescafé Original Decaf Instant Coffee Sachets 50 x 1.2g Single Serve Sticks
NESCAFÉ£6.744.7★
Nescafé Original Decaf Instant Coffee Sachets 100 x 1.2g Single Serve Sticks
NESCAFÉ£10.924.5★
NESCAFÉ Original Decaf Instant Coffee Sachets - 200 x 1.8g Sticks
NESCAFÉ£22.744.7★
What buyers say about decaf coffee sachets
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent value for money”
“Absolutely delicious”
“As advertised”
“As good as from caffe”
“Easy to use”
“Great product from a good seller”
“Handy for travels”
“Creamy”
“I do add a sweetner because I do like a little sweeter, great value and lovely taste”
“Lovely and frothy”
What buyers complain about
“a bit expensive”
“it goes hard in the tin”
“Quality Control is Poor”
“Tasteless”
“Small sachets”
“A jar of decaf does not stay fresh when not used much”
Common questions
- Is decaf coffee sachets profitable to sell on Amazon United Kingdom?
- The niche generates £221K/yr across 10 tracked products. 90-day search growth is -21.4%. Flapen's verdict: Skip it (41/100).
- How competitive is the decaf coffee sachets niche?
- 3 brands and 87 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in decaf coffee sachets?
- Top complaints mined from reviews: Value For Money, Ease Of Use, Quality-Overall. The return rate is 0.0%.
- When does demand for decaf coffee sachets peak?
- Demand peaks in Jun; the busiest month runs 5.8× the quietest.
- What does it cost to enter the decaf coffee sachets niche?
- Listings span £1.69–£22.74; the average listing price is £12.26 (sweet spot $15–$100). The average incumbent carries 284 reviews — the moat a new listing must climb.