How competitive is the Decaf Coffee Beans niche on Amazon United Kingdom?

14 brands and 32 sellers compete in Decaf Coffee Beans on Amazon United Kingdom. The top 5 Decaf Coffee Beans products take 66% of clicks and its top 5 brands hold 81% of demand.

What do buyers complain about in Decaf Coffee Beans?

Decaf Coffee Beans buyers on Amazon United Kingdom complain most about Flavor, Taste-Overall, Bitter, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Decaf Coffee Beans niche?

Decaf Coffee Beans sells for £20.91 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £6.12–£50.64. The average incumbent carries 842 reviews — the moat a new listing must climb.

Decaf Coffee Beans

Decaf Coffee Beans shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Decaf Coffee Beans profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Decaf Coffee Beans is a £918K/yr Amazon United Kingdom market (367K searches/yr). The top 5 brands hold 81% of demand. Verdict: Worth a look — 60/100.

Decaf Coffee Beans: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -22.5% over the last 90 days and 12.0% of searches end in a purchase.

£918K

revenue / yr

Units sold / yr50K

Search volume / yr-22.5%367K

Conversion rate12.0%

Avg price£20.91

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers14 · 32

Top-5 product click share66%

Open market19%

Avg brand age76 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 17 products

Top Decaf Coffee Beans products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Lavazza Caffè Decaffeinato Coffee Beans Aromatic Notes of Dried Fruits Arabica and Robusta Intensity 3/10 Medium Roasting 500g (Packaging May Vary)

Price: £9.35
Rating: 4.6/5
Reviews: 7,372
Age: 16y ago

by Amazon Coffee Beans Decaffeinated Light Roast 2 Kg (2 Packs of 1 Kg) Rainforest Alliance Certified

Price: £23.98
Rating: 4.4/5
Reviews: 1,151
Age: 4y ago

Lavazza Decaf My Rich Break Intenso Decaffeinated Coffee Beans for Espresso Coffee Machines with Notes of Cocoa Wood and Tobacco Arabica and Robusta Intensity 6/10 Dark-Medium Roasting 500 g

Price: £10.54
Rating: 4.6/5
Reviews: 702
Age: 1y ago

Black Donkey - 1KG Whole Coffee Beans (DECAF) | Medium Roasting | Mild

Price: £19.61
Rating: 4.5/5
Reviews: 342
Age: 7y ago

by Amazon Decaff Coffee Beans 100% Arabica Strength No. 2 - Mild 1kg

Price: £15.19
Rating: 4.0/5
Reviews: 72
Age: 3mo ago

Newest

by launch date

by Amazon Decaff Coffee Beans 100% Arabica Strength No. 2 - Mild 1kg

Price: £15.19
Rating: 4.0/5
Reviews: 72
Age: 3mo ago

Grano Milano Decaf French Roast Robusta & Arabica Coffee Beans 1kg Extra Strong Dark Roast Espresso Intensity 5/5 Southeast Asia & Central Africa Origins Made in Italy (Packaging May Vary)

Price: £19.94
Rating: 4.4/5
Reviews: 1,319
Age: 5mo ago

Java Caffè Dark And Decaf Swiss Water Coffee Beans 1kg

Price: £23.85
Rating: 4.4/5
Reviews: 95
Age: 1y ago

Lavazza Decaf My Rich Break Intenso Decaffeinated Coffee Beans for Espresso Coffee Machines with Notes of Cocoa Wood and Tobacco Arabica and Robusta Intensity 6/10 Dark-Medium Roasting 500 g

Price: £10.54
Rating: 4.6/5
Reviews: 702
Age: 1y ago

Chapter 4 Coffee Swiss Water Decaf Coffee Beans | Finely Crafted + Roasted in the UK | Gourmet Beans for Great Tasting Coffee at Home or On the Go | Premium Single Origin Arabica Bean

Price: £16.05
Rating: 4.3/5
Reviews: 151
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

16%

Lavazza33%
by Amazon24%
Black Donkey11%
illy7%
Grano Milano7%
Chapter 4 Coffee Co3%
Open — no brand owns it (8 brands, 16%)

Decaf Coffee Beans demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume367KCVR12.0%Products17Brands14Top 5 Brands81%OOS Rate5.5%Rating4.4★Reviews842Avg BSR#61

No pronounced peak months · busiest ÷ quietest = 1.7×

Top Decaf Coffee Beans search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

decaf coffee beans234K/yr -20.4%9.1% conv.
decaffeinated coffee beans35K/yr -24.4%8.8% conv.
lavazza decaf coffee beans21K/yr -32.4%10.8% conv.
decaf coffee beans 1kg18K/yr -19.0%6.9% conv.
coffee beans decaf13K/yr -3.2%9.5% conv.
decaf beans9K/yr -23.6%8.5% conv.
swiss water decaf coffee beans7K/yr -25.7%5.1% conv.
coffee beans decaffeinated8K/yr -30.6%7.5% conv.
starbucks decaf coffee beans5K/yr -18.7%1.7% conv.
decaff coffee beans4K/yr -14.7%12.9% conv.

What reviews say buyers love and hate about Decaf Coffee Beans

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews

Taste-Overall27%

“Fantastic tasting coffee”

Caffeine Content22%

“Very good performance when blended with caffeinated beans for half-caff coffee”

Flavor18%

“Excellent coffee with great flavour”

Value For Money10%

“Excellent value”

Quality-Overall6%

“a good quality bean”

What buyers complain about

69% of reviews

Flavor13%

“Average, quite weak flavor out of the bag”

Taste-Overall13%

“Flat taste”

Bitter10%

“Too bitter”

Caffeine Content8%

“I can not have caffeine”

Quality-Overall8%

“Poor quality coffee”

Common Decaf Coffee Beans questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Decaf Coffee Beans 60/100 on Amazon United Kingdom — Worth a look. The niche generates £918K/yr across 17 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved -22.5% over the last 90 days.