decaf coffee bags
Skip itSoft demand (-23.2% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.9%search→purchase rate — share of searches ending in a sale
Review moat
Great282.5avg incumbent reviews — the moat a new listing must climb
Price range
Good£3.64–£34.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.25avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Bad74%top-5 click share — a locked-up shelf
Market size
Bad£61K£61K/yr · 33K searches
Growth
Bad-23.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, decaf coffee bags is a £61K/yr Amazon United Kingdom market (33K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
decaf coffee bags market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- £49K–£61K
- units × avg price
- Conversion rate
- 14.9%
- Avg BSR
- #192
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 42%
- Out of stock
- 0.7%
- Avg brand age
- 69 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 falling
Sellers
49
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
11%
- Taylors of Harrogate43%
- TRUESTART17%
- BLACK VIBES12%
- moreish7%
- Café Direct6%
- Old Grinder5%
- Open — no brand owns it (3 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 85 weeks — -23.2% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.9×
Top decaf coffee bags products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Taylors of Harrogate Roast 4 Decaffe Coffee Bags 3 Boxes of 10 (Total 30 Bags)
Taylors of Harrogate£9.574.6★1,382 rev
TrueStart Coffee Bags Swiss Water Decaf 1 Pack 25 Loose Bags
TRUESTART£8.564.6★101 rev
Taylors of Harrogate Roast 4 Decaffe Coffee Bags 80 Enveloped Bags (Pack of 1)
Taylors of Harrogate£21.174.7★195 rev
Black Vibes - 25 Coffee Bags | LIGHT DECAF | Light Roast
BLACK VIBES£6.035.0★9 rev
Moreish Decaf Coffee Bags - Swiss Water Decaffeinated Single Origin (x50)
moreish£17.304.5★718 rev
Newest
by launch dateBlack Vibes - 25 Coffee Bags | LIGHT DECAF | Light Roast
BLACK VIBES£6.039 rev
Lyons Decaf Dreams Coffee Bags 50 x 7g (50 Individually Sealed Bags)
Lyons£15.9318 rev
Old Grinder - 50 Coffee Bags | Decaffeinated | Light Roast
Old Grinder£14.6366 rev
Cafédirect Coffee Bags Machu Picchu Decaff Fairtrade Arabica Coffee 10 x 7g
Café Direct£4.53188 rev
Taylors of Harrogate Roast 4 Decaffe Coffee Bags 80 Enveloped Bags (Pack of 1)
Taylors of Harrogate£21.17195 rev
Trending
90-day click momentumBlack Vibes - 25 Coffee Bags | LIGHT DECAF | Light Roast
BLACK VIBES£6.035.0★
Taylors of Harrogate Roast 4 Decaffe Coffee Bags 3 Boxes of 10 (Total 30 Bags)
Taylors of Harrogate£9.574.6★
Taylors of Harrogate Roast 4 Decaffe Coffee Bags 10 Enveloped Bags (Pack of 1)
Taylors of Harrogate£3.644.5★
TrueStart Coffee Bags Swiss Water Decaf 1 Pack 25 Loose Bags
TRUESTART£8.564.6★
Taylors of Harrogate Roast 4 Decaffe Coffee Bags 80 Enveloped Bags (Pack of 1)
Taylors of Harrogate£21.174.7★
What buyers say about decaf coffee bags
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent taste”
“Great coffee for those that cant drink caffeinated or choose not to”
“Good Value”
“Excellent decaff bean bags, good quality, good taste and much cheaper than buying in cafes”
“Easy and convenient”
“Good flavour”
“Fresh”
“Your favourite real ground coffee which smells amazing”
“Good product, as described”
“bags are convenient for travelling with too”
What buyers complain about
“Lacks richness of taste - possibly because of de-caffeination”
“The poor quality of the bags lost them three points”
“Not very flavourful”
“Very weak”
“pricey”
“But the smell of these is not great”
“bitter aftertaste”
“The brew has then cooled far too much”
Common questions
- Is decaf coffee bags profitable to sell on Amazon United Kingdom?
- The niche generates £61K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -23.2%. Flapen's verdict: Skip it (45/100).
- How competitive is the decaf coffee bags niche?
- 9 brands and 49 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in decaf coffee bags?
- Top complaints mined from reviews: Taste-Overall, Quality-Overall, Flavor. The return rate is 0.0%.
- When does demand for decaf coffee bags peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the decaf coffee bags niche?
- Listings span £3.64–£34.67; the average listing price is £12.25 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.