daz washing powder
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.9%search→purchase rate — share of searches ending in a sale
Review moat
Great465.75avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.71avg listing price — sweet spot $15–$100
Growth
Bad-0.1%90-day search growth — must beat 0% to launch
Market size
Bad£93K£93K/yr · 88K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£5.70–£11.65cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, daz washing powder is a £93K/yr Amazon United Kingdom market (88K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov. Verdict: Skip it — 33/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
daz washing powder market data
- Units sold / yr
- 8K–10K
- avg 1,000–1,250/product
- Revenue / yr
- £78K–£97K
- units × avg price
- Conversion rate
- 10.9%
- Avg BSR
- #201
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 47 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
1 falling
Sellers
61
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Daz100%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -0.1% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.6×
Top daz washing powder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Daz Washing Powder 125 Washes Family Pack Laundry Detergent
Daz£11.654.8★861 rev
Daz Cherry Blossom Washing Powder 120 Washes Bio Laundry Detergent
Daz£11.574.8★861 rev
Daz Washing Powder for Whites & Colours 44 Washes 2.2kg
Daz£5.704.8★93 rev
Daz Washing Powder for Whites & Colours 80 Washes 4kg
Daz£9.944.9★48 rev
Newest
by launch dateDaz Cherry Blossom Washing Powder 120 Washes Bio Laundry Detergent
Daz£11.57861 rev
Daz Washing Powder 125 Washes Family Pack Laundry Detergent
Daz£11.65861 rev
Daz Washing Powder for Whites & Colours 44 Washes 2.2kg
Daz£5.7093 rev
Daz Washing Powder for Whites & Colours 80 Washes 4kg
Daz£9.9448 rev
Trending
90-day click momentumDaz Washing Powder for Whites & Colours 44 Washes 2.2kg
Daz£5.704.8★
Daz Washing Powder 125 Washes Family Pack Laundry Detergent
Daz£11.654.8★
Daz Cherry Blossom Washing Powder 120 Washes Bio Laundry Detergent
Daz£11.574.8★
Daz Washing Powder for Whites & Colours 80 Washes 4kg
Daz£9.944.9★
What buyers say about daz washing powder
What buyers praise and complain about, mined from review topics.What buyers love
“Great value”
“Smells fresh”
“Good value washing detergent powder”
“Great product exactly what I was expecting”
“Great size”
“It was just like the seller described and advertised”
“clothes are perfectly clean every time”
“It cleans my clothes”
“this lasts a good six weeks”
“dissolves well on cool wash”
What buyers complain about
“Different smell”
“cheap”
“The big box is big”
“Tastes a bit tangy”
“Worst washing powder I have ever used”
“didnt like due washing powder glog draw went back liquid”
“Too expensive online”
“the powder doesnt dissolve”
“Draw on machine clogs”
“my husband started suspecting the powder formula”
Top return reasons
Common questions
- Is daz washing powder profitable to sell on Amazon United Kingdom?
- The niche generates £93K/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -0.1%. Flapen's verdict: Skip it (33/100).
- How competitive is the daz washing powder niche?
- 1 brands and 61 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in daz washing powder?
- Top complaints mined from reviews: Smell, Quality-Overall, Size-Overall. The return rate is 0.1%.
- When does demand for daz washing powder peak?
- Demand peaks in Nov; the busiest month runs 1.6× the quietest.
- What does it cost to enter the daz washing powder niche?
- Listings span £5.70–£11.65; the average listing price is £9.71 (sweet spot $15–$100). The average incumbent carries 466 reviews — the moat a new listing must climb.