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53

dark chocolate orange

Worth a look

Shows low returns (0.0%), but soft demand (-45.3% this quarter) keeps it on the watch list.

Market size 12Growth 2Conversion 96Competition 50Returns 100Price range 58Avg price 20Brand share 89Review moat 84Quality gap 73

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible13.4%

search→purchase rate — share of searches ending in a sale

Brand share

Great46%

top-5 brand share — no brand owns this niche

Review moat

Great317.92

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good£2.30–£32.32

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad£7.32

avg listing price — sweet spot $15–$100

Market size

Bad£47K

£47K/yr · 48K searches

Growth

Bad-45.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, dark chocolate orange is a £47K/yr Amazon United Kingdom market (48K searches/yr). The top 5 brands hold 46% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

dark chocolate orange market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£22K–£29K
units × avg price
Conversion rate
13.4%
Avg BSR
#721
Page quality
0%
Prime
71%
Sponsored
25%
Out of stock
21.5%
Avg brand age
58 months
Avg seller age
169 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 flat

Sellers

99

Top-5 brand share

46%

Top 20: 77%

Top-5 click share

55%

Top 20: 97%

Open market

31%

  • --23%
  • Lindt15%
  • SSN Spark Systems Network10%
  • Montezuma10%
  • ALTER ECO5%
  • Kraft5%

Demand

Weekly Amazon search volume, last 32 weeks — -45.3% search growth over the last 90 days.
7K5KHoliday '25Spike '26Dec '25Jan '26Feb '26Mar '26May '26Jun '26

Top dark chocolate orange search terms

  • dark chocolate orange19K/yr
  • terrys dark chocolate orange14K/yr
  • orange dark chocolate4K/yr
  • dark chocolate terrys orange5K/yr
  • terrys chocolate orange dark5K/yr
All search terms

Top dark chocolate orange products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£9K30%£14K40%£19K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about dark chocolate orange

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall42%

“Delicious chocolate”

Flavor10%

“Good flavour and good gift”

Quality-Overall8%

“over all it really is good quality chocolate”

Gifting Purpose5%

“Lovely gift set”

Sweetness4%

“Ab fab - lovely chocolate”

Bitter3%

“Great taste and not too overpowering in terms of bitter taste of the dark chocolate”

Vegan/Organic3%

“Super tasty vegan chocolate”

Advertised Vs Actual Product3%

“All as described”

Texture/Consistency-Overall2%

“We loved the texture of this chocolate”

Health Benefits-Overall2%

“Some of these bars are ok. Although healthier - an uphill struggle”

What buyers complain about

Taste-Overall28%

“Not to everyone's taste”

Value For Money15%

“too expensive”

Flavor10%

“that doesnt look to have been candied at all - hence the lack of orange taste”

Size-Overall7%

“one a little bigger”

Advertised Vs Actual Product4%

“Be aware that the product information on screen is incorrect”

Storage Temperature2%

“were melting by the time I found out they were there”

Ingredients-Overall2%

“Ingredients have changed for the worse”

Bitter2%

“100% cocoa can taste bitter to some”

Sweetness2%

“There are much better sugar free chocolates out there”

Chunk/Clump/Collection1%

“after eating the entire bar I found all the ginger had somehow slumped onto one side of the bar”

Common questions

Is dark chocolate orange profitable to sell on Amazon United Kingdom?
The niche generates £47K/yr across 24 tracked products. 1 of 6 products launched in the last 360 days are still selling. 90-day search growth is -45.3%. Flapen's verdict: Worth a look (53/100).
How competitive is the dark chocolate orange niche?
17 brands and 99 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 46% of demand.
What do buyers complain about in dark chocolate orange?
Top complaints mined from reviews: Taste-Overall, Value For Money, Flavor. The return rate is 0.0%.
What does it cost to enter the dark chocolate orange niche?
Listings span £2.30–£32.32; the average listing price is £7.32 (sweet spot $15–$100). The average incumbent carries 318 reviews — the moat a new listing must climb.