Custard Creams

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 25.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £136K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

-3.4%

Conversion, latest week

25.8%

Market size, estimated

£136Ka year

Peak month

December1.7× the quietest month

Top search term

custard creams76K searches a year

Listings sell for £4.88 on average, from £0.73 to £11.03. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 8,000 to 10,000 of them. At £4.88 that is £39K to £49K a year per listing.

Average price

£4.88under the $15 to $100 sweet spot

Price range

£0.73–£11.03

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

8,000–10,000

Revenue per listing a year

£39K–£49K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

20% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Bakery. It carries 1,484 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings

20%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#35in Bakery

Average rating

4.58 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,484per listing

Listings tracked

5

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months