How competitive is the Curry Sauce niche on Amazon United Kingdom?

29 brands and 90 sellers compete in Curry Sauce on Amazon United Kingdom. The top 5 Curry Sauce products take 27% of clicks and its top 5 brands hold 68% of demand.

What do buyers complain about in Curry Sauce?

Curry Sauce buyers on Amazon United Kingdom complain most about Taste-Overall, Spiciness, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Curry Sauce niche?

Curry Sauce sells for £3.87 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.67–£28.59. The average incumbent carries 299 reviews — the moat a new listing must climb.

Curry Sauce

Curry Sauce shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Curry Sauce profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Curry Sauce is a £205K/yr Amazon United Kingdom market (495K searches/yr). The top 5 brands hold 68% of demand. Verdict: Worth a look — 60/100.

Curry Sauce: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -14.9% over the last 90 days and 10.7% of searches end in a purchase.

£205K

revenue / yr

Units sold / yr80K

Search volume / yr-14.9%495K

Conversion rate10.7%

Avg price£3.87

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers29 · 90

Top-5 product click share27%

Open market32%

Avg brand age83 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 64 products

Top Curry Sauce products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Morrisons Tikka Sauce 500g

Price: £1.11
Rating: 4.5/5
Reviews: 1,081
Age: 5y ago

Pataks Butter Chicken Curry Sauce 450g | Mild Spice | Serves 4 | Authentic Indian Simmer/Cooking Sauce

Price: £2.16
Rating: 4.5/5
Reviews: 327
Age: 10y ago

Goldfish Brand Chinese Curry Sauce Concentrate 405g

Price: £2.51
Rating: 4.6/5
Reviews: 1,198
Age: 15y ago

Pataks Tikka Masala Curry Sauce 450g - Medium Heat - Vegetarian & Gluten Free Sauce - No Artificial Flavours or Preservatives - Authentic Indian Ready Cooking Simmer Sauce - Serves 4

Price: £1.97
Rating: 4.6/5
Reviews: 312
Age: 10y ago

Morrisons Balti Sauce 500g

Price: £1.11
Rating: 4.6/5
Reviews: 245
Age: 4y ago

Newest

by launch date

Bisto Quick & Easy Chip Shop Curry Sauce Mix 170 g Drum (Pack of 1)

Price: £2.41
Rating: 4.4/5
Reviews: 422
Age: 6mo ago

Morrisons Chipshop Curry Sauce Mix 160g

Price: £1.59
Rating: 4.9/5
Reviews: 21
Age: 8mo ago

The Authentic Food Company Takeaway Chinese Chicken Curry 350g

Price: £2.13
Rating: 4.1/5
Reviews: 125
Age: 1y ago

Hela Delikat Curry Ketchup 800ml to refine dishes suitable for cooking or dipping typical German curry ketchup

Price: £7.96
Rating: 4.7/5
Reviews: 446
Age: 2y ago

Chinese Curry Sauce Paste Concentrate 405g - Pack of 2 (Mild)

Price: £7.52
Rating: 4.6/5
Reviews: 490
Age: 2y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

29 rising

Sellers

Top-5 brand share

68%

Top 20: 94%

Top-5 click share

27%

Top 20: 63%

Open market

29%

Morrisons33%
Patak's19%
Sharwood's7%
Goldfish5%
Mayflower4%
Iceland3%

Curry Sauce demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume495KCVR10.7%Products64Brands29Top 5 Brands68%OOS Rate0.3%Rating4.4★Reviews299Avg BSR#225

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Curry Sauce search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

curry sauce252K/yr -16.2%10.9% conv.
curry224K/yr -13.0%4.5% conv.
curry sauces6K/yr -22.9%6.5% conv.
indian curry sauce6K/yr -20.9%2.1% conv.
indian curry4K/yr -12.4%1.9% conv.
indian sauce4K/yr -23.1%7.1% conv.

What reviews say buyers love and hate about Curry Sauce

What buyers mention most, as a share of all reviews.

What buyers love

93% of reviews

Taste-Overall39%

“Good taste”

Spiciness18%

“Nice sauce”

Flavor10%

“The flavour is authentic”

Value For Money10%

“Excellent value for money”

Quality-Overall5%

“Excellent product”

What buyers complain about

65% of reviews

Taste-Overall15%

“then it tasted better”

Spiciness13%

“not overwhelmingly hot”

Value For Money11%

“buy elsewhere much cheaper”

Flavor6%

“not a lot of flavor”

Quality-Overall5%

“Not the best”

Common Curry Sauce questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Curry Sauce 60/100 on Amazon United Kingdom — Worth a look. The niche generates £205K/yr across 64 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved -14.9% over the last 90 days.