How competitive is the Curry Powder niche on Amazon United Kingdom?

16 brands and 104 sellers compete in Curry Powder on Amazon United Kingdom. The top 5 Curry Powder products take 51% of clicks and its top 5 brands hold 79% of demand.

What do buyers complain about in Curry Powder?

Curry Powder buyers on Amazon United Kingdom complain most about Flavor, Taste-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Curry Powder niche?

Curry Powder sells for £4.29 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.96–£9.65. The average incumbent carries 375 reviews — the moat a new listing must climb.

Curry Powder

prices mostly outside the sweet spot ($0.96–$9.65) — Curry Powder doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Curry Powder profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Curry Powder is a £75K/yr Amazon United Kingdom market (154K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan. Verdict: Skip it — 45/100.

Curry Powder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -21.4% over the last 90 days and 11.3% of searches end in a purchase.

£75K

revenue / yr

Units sold / yr20K

Search volume / yr-21.4%154K

Conversion rate11.3%

Avg price£4.29

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers16 · 104

Top-5 product click share51%

Open market21%

Avg brand age82 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 35 products

Top Curry Powder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Rajah Spices Mild Madras Curry Powder 1kg

Price: £5.06
Rating: 4.7/5
Reviews: 620
Age: 13y ago

Morrisons Medium Curry Powder 90g

Price: £1.63
Rating: 4.6/5
Reviews: 350
Age: 7y ago

Old India Curry Powder Madras Medium 500g

Price: £4.75
Rating: 4.6/5
Reviews: 327
Age: 5y ago

Morrisons Mild Curry Powder 90g

Price: £1.59
Rating: 4.3/5
Reviews: 298
Age: 7y ago

Schwartz Medium Curry Powder 90g

Price: £2.03
Rating: 4.5/5
Reviews: 195
Age: 10y ago

Newest

by launch date

Indus Mild Madras Curry Powder 100g

Price: £1.30
Rating: 0.0/5
Reviews: 0
Age: 4mo ago

Tropical Sun Jamaican Curry Powder - Caribbean Spice Blend for Meat Fish andVeg Bold Flavour - All-Purpose Seasoning Free from Artificial Additives - 100g Pouch

Price: £2.19
Rating: 4.6/5
Reviews: 3
Age: 1y ago

BIR Mix Powder | Mixed Curry Powder for BIR curries | Essential Spice for Cooking British Indian Restaurant (BIR) Style Curries at Home | East At Home | 1 Pack

Price: £4.06
Rating: 4.5/5
Reviews: 304
Age: 3y ago

Organic Curry Powder 50g by Hatton Hill Organic | Aromatic Blend for Flavorful Dishes

Price: £4.33
Rating: 4.6/5
Reviews: 6
Age: 3y ago

Betapac Curry Powder 110g

Price: £6.11
Rating: 4.5/5
Reviews: 243
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 falling

Sellers

104

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

51%

Top 20: 83%

Open market

18%

Morrisons21%
Rajah19%
Old India17%
Schwartz17%
Mayflower4%
indus3%

Curry Powder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume154KCVR11.3%Products35Brands16Top 5 Brands79%OOS Rate6.4%Rating4.6★Reviews375Avg BSR#129

Peak months: Jan · busiest ÷ quietest = 1.7×

Top Curry Powder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

curry powder144K/yr -21.0%10.0% conv.
curry powder medium6K/yr -25.3%8.9% conv.
medium curry powder4K/yr -29.8%12.2% conv.

What reviews say buyers love and hate about Curry Powder

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Quality-Overall18%

“Very good quality curry powder”

Taste-Overall17%

“Great taste”

Flavor13%

“Great flavour”

Spiciness12%

“A great spice mix”

Value For Money12%

“Good price”

What buyers complain about

67% of reviews

Flavor14%

“Bit disappointed not much flavor with this powder go back to tandoori paste more flavor”

Taste-Overall13%

“Its just turmeric awful disgusting”

Value For Money13%

“buy elsewhere much cheaper”

Leak-Proof7%

“it keeps spilling”

Smell4%

“Even after months the smell”

Curry Powder return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

75%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product

75%

2Value For Money

25%

Common Curry Powder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Curry Powder 45/100 on Amazon United Kingdom — Skip it. The niche generates £75K/yr across 35 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -21.4% over the last 90 days.