curry powder
Skip itPrices mostly outside the sweet spot ($0.96–$9.65) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Review moat
Great374.57avg incumbent reviews — the moat a new listing must climb
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£75K£75K/yr · 154K searches
Growth
Bad-21.4%90-day search growth — must beat 0% to launch
Avg price
Bad£4.29avg listing price — sweet spot $15–$100
Price range
Bad£0.96–£9.65cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, curry powder is a £75K/yr Amazon United Kingdom market (154K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan. Verdict: Skip it — 45/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
curry powder market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- £64K–£86K
- units × avg price
- Conversion rate
- 11.3%
- Avg BSR
- #129
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 31%
- Out of stock
- 6.4%
- Avg brand age
- 82 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
104
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
51%
Top 20: 83%
Open market
18%
- Morrisons21%
- Rajah19%
- Old India17%
- Schwartz17%
- Mayflower4%
- indus3%
Demand & seasonality
Weekly Amazon search volume, last 89 weeks — -21.4% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.7×
Top curry powder search terms
- curry powder144K/yr
- curry powder medium6K/yr
- medium curry powder4K/yr
Top curry powder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rajah Spices Mild Madras Curry Powder 1kg
Rajah£5.064.7★620 rev
Morrisons Medium Curry Powder 90g
Morrisons£1.634.6★350 rev
Old India Curry Powder Madras Medium 500g
Old India£4.754.6★327 rev
Morrisons Mild Curry Powder 90g
Morrisons£1.594.3★298 rev
Schwartz Medium Curry Powder 90g
Schwartz£2.034.5★195 rev
Newest
by launch date
Indus Mild Madras Curry Powder 100g
indus£1.300 rev
Tropical Sun Jamaican Curry Powder - Caribbean Spice Blend for Meat Fish andVeg Bold Flavour - All-Purpose Seasoning Free from Artificial Additives - 100g Pouch
Tropical Sun£2.193 rev
BIR Mix Powder | Mixed Curry Powder for BIR curries | Essential Spice for Cooking British Indian Restaurant (BIR) Style Curries at Home | East At Home | 1 Pack
East At Home£4.06304 rev
Organic Curry Powder 50g by Hatton Hill Organic | Aromatic Blend for Flavorful Dishes
Hatton Hill£4.336 rev
Betapac Curry Powder 110g
My Africa Caribbean£6.11243 rev
Trending
90-day click momentumTropical Sun Jamaican Curry Powder - Caribbean Spice Blend for Meat Fish andVeg Bold Flavour - All-Purpose Seasoning Free from Artificial Additives - 100g Pouch
Tropical Sun£2.194.6★
Indus Mild Madras Curry Powder 100g
indus£1.300.0★
Organic Curry Powder 50g by Hatton Hill Organic | Aromatic Blend for Flavorful Dishes
Hatton Hill£4.334.6★
Morrisons Garam Masala Curry Powder 38g
Morrisons£1.204.5★
Schwartz Mild Curry Powder 85g
Schwartz£2.104.6★
What buyers say about curry powder
What buyers praise and complain about, mined from review topics.What buyers love
“Very good quality curry powder”
“Great taste”
“Great flavour”
“A great spice mix”
“Good price”
“When I first opened the pack, the aroma was strong and fresh, which is always a good sign”
“Excellent for cooking meat dishes”
“Does the job”
“Its so easy to use”
“A good mix”
What buyers complain about
“Bit disappointed not much flavor with this powder go back to tandoori paste more flavor”
“Its just turmeric awful disgusting”
“buy elsewhere much cheaper”
“it keeps spilling”
“Even after months the smell”
“Description/images state nothing about any gluten containing ingredients”
“Surprised at how small the packet was though”
“ALLERGENS NOT DISCLOSED”
“a little gritty has a powdery taste not bed tho”
“Lots of powder”
Top return reasons
Common questions
- Is curry powder profitable to sell on Amazon United Kingdom?
- The niche generates £75K/yr across 35 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -21.4%. Flapen's verdict: Skip it (45/100).
- How competitive is the curry powder niche?
- 16 brands and 104 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in curry powder?
- Top complaints mined from reviews: Flavor, Taste-Overall, Value For Money. The return rate is 0.0%.
- When does demand for curry powder peak?
- Demand peaks in Jan; the busiest month runs 1.7× the quietest.
- What does it cost to enter the curry powder niche?
- Listings span £0.96–£9.65; the average listing price is £4.29 (sweet spot $15–$100). The average incumbent carries 375 reviews — the moat a new listing must climb.