How competitive is the Curry Kit niche on Amazon United Kingdom?

12 brands and 70 sellers compete in Curry Kit on Amazon United Kingdom. The top 5 Curry Kit products take 22% of clicks and its top 5 brands hold 93% of demand.

What do buyers complain about in Curry Kit?

Curry Kit buyers on Amazon United Kingdom complain most about Spiciness, Value For Money, Taste-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Curry Kit niche?

Curry Kit sells for £10.58 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.05–£28.07. The average incumbent carries 83 reviews — the moat a new listing must climb.

Curry Kit

Curry Kit shows low returns (0.0%), but soft demand (-29.3% this quarter) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Curry Kit profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Curry Kit is a £80K/yr Amazon United Kingdom market (90K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 52/100.

Curry Kit: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -29.3% over the last 90 days and 8.4% of searches end in a purchase.

£80K

revenue / yr

Units sold / yr10K

Search volume / yr-29.3%90K

Conversion rate8.4%

Avg price£10.58

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers12 · 70

Top-5 product click share22%

Open market7%

Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 68 products

Top Curry Kit products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

The Spice Tailor Fiery Goan Curry Sauce Meal Kit (5-Pack)

Price: £12.99
Rating: 4.6/5
Reviews: 160
Age: 5y ago

The Spice Tailor Indian Curry Sauce Kits Original Tikka Masala 300 g Packet (Pack of 1)

Price: £3.29
Rating: 4.6/5
Reviews: 128
Age: 11y ago

The Spice Tailor Spicy Bengali Jalfrezi Curry Kit 300g

Price: £3.31
Rating: 4.4/5
Reviews: 4
Age: 1y ago

The Spice Tailor Indian Curry Sauce Kits Keralan Coconut Curry 300 g Packet (Pack of 5)

Price: £3.36
Rating: 4.6/5
Reviews: 182
Age: 11y ago

The Spice Tailor Keralan Coconut Curry Meal Kit Vegetarian (5-Pack)

Price: £15.68
Rating: 4.8/5
Reviews: 69
Age: 5y ago

Newest

by launch date

The Spice Tailor Tikka Masala Curry Paste 120 g (7-Pack)

Price: £16.73
Rating: 5.0/5
Reviews: 4
Age: 11mo ago

The Spice Tailor Fiery Goan Indian Curry Paste 120 g (7-Pack)

Price: £18.16
Rating: 5.0/5
Reviews: 2
Age: 11mo ago

The Spice Tailor Spicy Bengali Jalfrezi Curry Kit 300g

Price: £3.31
Rating: 4.4/5
Reviews: 4
Age: 1y ago

The Spice Tailor Vietnamese Curry 245g

Price: £3.11
Rating: 3.5/5
Reviews: 2
Age: 1y ago

The Spice Tailor Classic Balti Curry Kit 300g

Price: £3.32
Rating: 4.0/5
Reviews: 10
Age: 2y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

22%

Top 20: 60%

Open market

The Spice Tailor80%
Bang Curry4%
Sharwood's3%
SPICE 'N' TICE3%
Spice Pots2%
Patak's2%
Open — no brand owns it (6 brands, 6%)

Curry Kit demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume90KCVR8.4%Products68Brands12Top 5 Brands93%OOS Rate6.3%Rating4.5★Reviews83Avg BSR#258

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.6×

Top Curry Kit search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

spice tailor30K/yr -27.7%10.5% conv.
curry kit22K/yr -14.4%7.7% conv.
spice tailor curry kits15K/yr -46.8%4.2% conv.
the spice tailor9K/yr -42.7%4.9% conv.
curry kits6K/yr -3.9%3.6% conv.
spice taylor5K/yr -16.9%6.9% conv.
spice taylor curry kits5K/yr -35.6%5.8% conv.

What reviews say buyers love and hate about Curry Kit

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews

Taste-Overall27%

“easy to make and delicious”

Spiciness15%

“spice so this is perfect for me”

Flavor14%

“Authentic flavours”

Ease Of Use8%

“Easy to use”

Value For Money7%

“fair price”

What buyers complain about

63% of reviews

Spiciness17%

“not as good as some of the spice tailors”

Value For Money11%

“better kits are available that are a bit more expensive”

Taste-Overall7%

“Tasteless”

Quality-Overall5%

“Really poor, I would not have bought them if Id of known”

Instructions/User Manual/Troubleshooting5%

“bit more guidance on the instructions would of been nice”

Common Curry Kit questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Curry Kit 52/100 on Amazon United Kingdom — Worth a look. The niche generates £80K/yr across 68 tracked products. 0 of 8 products launched in the last 360 days are still selling. Search demand moved -29.3% over the last 90 days.