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52

crisps share bag

Worth a look

Shows low returns (0.0%), but pricing outside the sweet spot ($2.17 avg) keeps it on the watch list.

Market size 38Growth 24Conversion 99Competition 71Returns 100Price range 27Avg price 6Brand share 22Review moat 71Quality gap 45

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible17.7%

search→purchase rate — share of searches ending in a sale

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good651.8

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay£190K

£190K/yr · 493K searches

Price range

Okay£1.14–£20.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-2.6%

90-day search growth — must beat 0% to launch

Brand share

Bad91%

top-5 brand share — brand-locked demand

Avg price

Bad£2.17

avg listing price — sweet spot $15–$100

According to Flapen's Amazon United Kingdom niche tracking, crisps share bag is a £190K/yr Amazon United Kingdom market (493K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

crisps share bag market data

Units sold / yr
100K–125K
avg 2,500–3,000/product
Revenue / yr
£217K–£271K
units × avg price
Conversion rate
17.7%
Avg BSR
#119
Page quality
0%
Prime
97%
Sponsored
37%
Out of stock
0.2%
Avg brand age
57 months
Avg seller age
174 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

50

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

42%

Top 20: 81%

Open market

6%

  • Sensations33%
  • Walkers28%
  • Tyrrells23%
  • Doritos5%
  • Kettle3%
  • by Amazon2%
  • Open — no brand owns it (5 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 80 weeks — -2.6% search growth over the last 90 days.
18K13KSpike '25Holiday '25Spike '26Prime Day '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Dec · busiest ÷ quietest = 2.7×

Top crisps share bag search terms

  • crisps share bag106K/yr
  • tyrrells crisps76K/yr
  • sharing crisps65K/yr
  • sensations crisps55K/yr
  • sensations39K/yr
  • walkers sensations18K/yr
  • bugles21K/yr
  • giant wotsits15K/yr
  • share bag crisps10K/yr
  • wotsits giants13K/yr
All search terms

Top crisps share bag products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£9K10%£19K15%£28K20%£38K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about crisps share bag

What buyers praise and complain about, mined from review topics.

What buyers love

Crispiness28%

“Tasty crisps”

Taste-Overall28%

“Good taste”

Value For Money13%

“Good price”

Flavor10%

“full of flavor”

Quality-Overall6%

“as good as in market”

Spiciness2%

“Delicious and spicy”

Size-Overall1%

“Great size”

Freshness1%

“The chips stay fresh”

Sweetness1%

“It has the perfect balance of sweetness from the red pepper combined with a subtle”

Salt Content1%

“Just the right amount of salt”

What buyers complain about

Flavor13%

“they could be plain for all the flavour they have to them”

Taste-Overall11%

“The taste is too strong”

Salt Content9%

“Make no mistake these are heavily salted”

Crispiness8%

“Crisps were damp, very poor”

Spiciness7%

“with no spicy flavour”

Stale/Rotten/Spoiled7%

“Not Fresh”

Value For Money4%

“Too expensive”

Ease Of Chewing/Swallowing3%

“May be to hard for chewing for some people”

Sweetness2%

“A bit too sweet”

Powdered/Crumbled2%

“However they arrived crushed to bits”

Top return reasons

Moist/Dry50%
Crispiness50%

Common questions

Is crisps share bag profitable to sell on Amazon United Kingdom?
The niche generates £190K/yr across 35 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Worth a look (52/100).
How competitive is the crisps share bag niche?
11 brands and 50 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in crisps share bag?
Top complaints mined from reviews: Flavor, Taste-Overall, Salt Content. The return rate is 0.0%.
When does demand for crisps share bag peak?
Demand peaks in Oct–Dec; the busiest month runs 2.7× the quietest.
What does it cost to enter the crisps share bag niche?
Listings span £1.14–£20.14; the average listing price is £2.17 (sweet spot $15–$100). The average incumbent carries 652 reviews — the moat a new listing must climb.