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50

cream of coconut

Worth a look

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 26Growth 97Conversion 95Competition 5Returns 99Price range 37Avg price 39Brand share 0Review moat 62Quality gap 47

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Growth

Incredible+175.8%

90-day search growth — must beat 0% to launch

Conversion

Incredible12.1%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,037.71

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay£10.72

avg listing price — sweet spot $15–$100

Price range

Okay£3.27–£21.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£110K

£110K/yr · 85K searches

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals Trending

According to Flapen's Amazon United Kingdom niche tracking, cream of coconut is a £110K/yr Amazon United Kingdom market (85K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

cream of coconut market data

Units sold / yr
13K–15K
avg 1,250–1,500/product
Revenue / yr
£134K–£161K
units × avg price
Conversion rate
12.1%
Avg BSR
#14
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
79 months
Avg seller age
192 days

Competition & brand share

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

32

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Coco López52%
  • Reàl Infused Exotics37%
  • FUFSAWS6%
  • Kara5%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +175.8% search growth over the last 90 days.
4K3KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 3.7×

Top cream of coconut search terms

  • cream of coconut26K/yr
  • coconut cream for pina colada15K/yr
  • coco lopez cream of coconut12K/yr
  • coco lopez11K/yr
  • cream of coconut for cocktails9K/yr
  • pina colada coconut cream3K/yr
  • real coconut cream for cocktails3K/yr
  • coconut cream for cocktails3K/yr
  • coco real3K/yr
All search terms

Top cream of coconut products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£17K30%£33K45%£50K60%£66K1001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about cream of coconut

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall26%

“Perfect tasting Pina Coladas at home”

Quality-Overall17%

“Great product”

Cooking Instructions7%

“Was good for cooking”

Flavor7%

“Nice coconut flavour”

Sweetness6%

“Extremely sweet”

Ease Of Use6%

“Really useful to have small amounts in cartons for easy use”

Thickness5%

“rich and thick”

Alcohol Flavor4%

“Great for cocktails”

Blend/Ratio4%

“Proper syrup for Pina Colada mix”

Value For Money3%

“Good value”

What buyers complain about

Thickness15%

“Too thick to pour”

Sweetness15%

“Too sweet”

Value For Money13%

“it's not great value at the price charged”

Advertised Vs Actual Product10%

“Okay so false adverting”

Size-Overall5%

“Small”

Stale/Rotten/Spoiled5%

“most of the cans were dented when we open up the parcel”

Natural Ingredients5%

“is not a natural product”

Ingredients-Overall5%

“This item is full of additives”

Taste-Overall3%

“All the rest have a synthetic taste”

Top return reasons

Scratch Resistance50%
Leak-Proof50%

Common questions

Is cream of coconut profitable to sell on Amazon United Kingdom?
The niche generates £110K/yr across 7 tracked products. 90-day search growth is +175.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the cream of coconut niche?
4 brands and 32 sellers compete. The top 5 products take 94% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in cream of coconut?
Top complaints mined from reviews: Thickness, Sweetness, Value For Money. The return rate is 0.1%.
When does demand for cream of coconut peak?
Demand peaks in May–Jun–Jul–Dec; the busiest month runs 3.7× the quietest.
What does it cost to enter the cream of coconut niche?
Listings span £3.27–£21.97; the average listing price is £10.72 (sweet spot $15–$100). The average incumbent carries 1,038 reviews — the moat a new listing must climb.