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Cream Eggs

Fail

Demand is soft, at -79.3% this quarter, so Cream Eggs is a Fail.

Flapen Score
42
42 / 100
Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 46
Market size
£127K/yr157K searches / yr
90-day growth
-79.3%search demand this quarter
Competition
71%top-5 click share · 11 brands · 64 sellers

Flapen Score

Cream Eggs against its category

The dotted line is the Grocery average. Past it, Cream Eggs is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cream Eggs market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cream Eggs 157K times last year and spent an estimated £127K. The top 5 brands take 88% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 4.3% of those searches ended in a purchase.

Shoppers searched for this 157K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -79.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £127K a year.

Searches, last 12 months
157K
Growth, 90 days vs prior 90
-79.3%
Conversion, latest week
4.3%
Market size, estimated
£127Ka year
Peak month
April10.8× the quietest month
Top search term
cream eggs75K searches a year

02 · Price

A sale here is worth £18.53.

Listings sell for £18.53 on average, from £5.07 to £37.61. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £18.53 that is £2K to £5K a year per listing.

Average price
£18.53inside the $15 to $100 sweet spot
Price range
£5.07–£37.61
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

19% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 35.9% of listings are out of stock. The average listing ranks #908 within Chocolate Candy. It carries 328 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
19%
Prime listings
25%
Out of stock, average day
35.9%
Average rank
#908in Chocolate Candy
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
328per listing
Listings tracked
16

04 · Newcomers

2 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
2Amazon's first-year sales bar
Average brand age
31 months

Products

Top Cream Eggs products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 71% of clicks. A locked shelf that new listings rarely crack.

£0£13K£25K£38K£51K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

64

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

71%

Top 20: 100%

Open market

9%

  • SKYTE30%
  • Cadbury29%
  • ANSHUK19%
  • shopior6%
  • The Great British Kitchen4%
  • SHANZA DEPARTMENTAL'S3%
  • Open — no brand owns it (5 brands, 9%)

Demand

Cream Eggs search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 10.8×

Search terms

Top Cream Eggs search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cream eggs75K/yr
  • cream eggs 48 box deal 11.9922K/yr
  • cream egg26K/yr
  • cadbury cream eggs9K/yr
  • cadburys cream eggs 48 box3K/yr
  • cadburys cream eggs7K/yr
  • cadbury cream egg5K/yr
  • cadburys cream eggs 48 box deal 11.995K/yr
  • cream eggs cadburys5K/yr

Reviews and returns

What reviews say buyers love and hate about Cream Eggs

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Taste-Overall”
12%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Not pleasant eating for me”
A buyer, on “Taste-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Cream Eggs questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data