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Crabbies Ginger Beer

Fail

The top 5 products take 100% of clicks, so Crabbies Ginger Beer is a Fail.

Flapen Score
45
45 / 100
Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 46
Market size
£39K/yr35K searches / yr
90-day growth
+75.0%search demand this quarter
Competition
100%top-5 click share · 2 brands · 19 sellers

Flapen Score

Crabbies Ginger Beer against its category

The dotted line is the Grocery average. Past it, Crabbies Ginger Beer is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Crabbies Ginger Beer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Crabbies Ginger Beer 35K times last year and spent an estimated £39K. All 2 brands take every click. Demand peaks in Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

9.8% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +75.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+75.0%
Conversion, latest week
9.8%
Market size, estimated
£39Ka year
Peak month
December3.8× the quietest month
Top search term
crabbies ginger beer18K searches a year

02 · Price

A sale here is worth £11.53.

Listings sell for £11.53 on average, from £2.36 to £19.99. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At £11.53 that is £6K to £9K a year per listing.

Average price
£11.53under the $15 to $100 sweet spot
Price range
£2.36–£19.99
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
£6K–£9K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Beer, Wine & Spirits. It carries 439 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#44in Beer, Wine & Spirits
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
439per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Crabbies Ginger Beer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£8K£16K£24K£32K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

19

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Crabbie95%
  • Fentimans5%

Demand

Crabbies Ginger Beer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.8×

Search terms

Top Crabbies Ginger Beer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crabbies ginger beer18K/yr
  • crabbies9K/yr
  • alcoholic ginger beer5K/yr
  • crabbies alcoholic ginger beer3K/yr

Reviews and returns

What reviews say buyers love and hate about Crabbies Ginger Beer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Ease Of Use33%

Why so difficult to come by

Love

Quality-Overall25%

Great product

The best product

Alcohol Flavor25%

The beer is delicious

Great taste lovely with a drop of whisky

Flavor22%

High in strength and awesome taste, a great choice for my whiskey mack, delicious

Absolutely the best for super subtle multi-toned flavours with a superb finish

Taste-Overall14%

proper ginger kick

Great taste lovely with a drop of whisky

Great taste

Value For Money8%

Excellent price

FAQ

Common Crabbies Ginger Beer questions

Answered from the same tracked data.