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Cote Dor Chocolate

Fail

The top 5 brands take 100% of clicks, so Cote Dor Chocolate is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£31K/yr49K searches / yr
90-day growth
-15.8%search demand this quarter
Competition
64%top-5 click share · 4 brands · 15 sellers

Flapen Score

Cote Dor Chocolate against its category

The dotted line is the Grocery average. Past it, Cote Dor Chocolate is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cote Dor Chocolate market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cote Dor Chocolate 49K times last year and spent an estimated £31K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-15.8%
Conversion, latest week
4.1%
Market size, estimated
£31Ka year
Peak month
December3.4× the quietest month
Top search term
cote dor chocolate31K searches a year

02 · Price

A sale here is worth £15.70.

Listings sell for £15.70 on average, from £7.39 to £35.83. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £15.70 that is £2K to £4K a year per listing.

Average price
£15.70inside the $15 to $100 sweet spot
Price range
£7.39–£35.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 16.1% of listings are out of stock. The average listing ranks #913 within Hot Chocolate & Malted Drinks. It carries 133 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
53%
Out of stock, average day
16.1%
Average rank
#913in Hot Chocolate & Malted Drinks
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
133per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Cote Dor Chocolate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

15

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

0%

  • Cote D'Or72%
  • JMW.12%
  • DHS9%
  • SAMASIA6%

Demand

Cote Dor Chocolate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Search terms

Top Cote Dor Chocolate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cote dor chocolate31K/yr
  • cote dor8K/yr
  • cote dor bouchee6K/yr
  • bouchee cote dor3K/yr

Reviews and returns

What reviews say buyers love and hate about Cote Dor Chocolate

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money50%−0.35

expensive

A bit pricey

Not acceptable, especially when so expensive

Quality-Overall10%−0.12

Not as good as I remember it

Size-Overall5%+0.06

though much smaller than I remember

Love

Taste-Overall63%+4.45

Great treat

The best chocolate

So yummy

Value For Money15%−0.35

Choc elephant 🐘 Got these for my dad u can't buy them in shops they are good price

well worth it personally one of my favourite

Sweetness8%+0.26

Lovely creamy chocolate and mousse

Flavor2%+0.06

Very rich & flavoursome meaning you can only really eat just one at a time

Gifting Purpose2%+0.06

Would make a brilliant small gift to a fellow chocoholic. hint, hint

FAQ

Common Cote Dor Chocolate questions

Answered from the same tracked data.