Comfort Fabric Conditioner 5l

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+13.1%

Conversion, latest week

7.7%

Market size, estimated

£83Ka year

Peak month

December1.9× the quietest month

Top search term

limited time deals71K searches a year

Listings sell for £8.00 on average, from £2.13 to £17.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.00 that is £800 to £2K a year per listing.

Average price

£8.00under the $15 to $100 sweet spot

Price range

£2.13–£17.61

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£800–£2K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #50 within Laundry. It carries 5,076 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

78%

Out of stock, average day

1.4%

Average rank

#50in Laundry

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,076per listing

Listings tracked

23

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

46 months