coffee sachets individually wrapped
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible13.1%search→purchase rate — share of searches ending in a sale
Review moat
Good500.23avg incumbent reviews — the moat a new listing must climb
Market size
Good£810K£810K/yr · 616K searches
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Good£1.24–£34.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.06avg listing price — sweet spot $15–$100
Growth
Bad-3.0%90-day search growth — must beat 0% to launch
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, coffee sachets individually wrapped is a £810K/yr Amazon United Kingdom market (616K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 56/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
coffee sachets individually wrapped market data
- Units sold / yr
- 80K–100K
- avg 2,500–3,000/product
- Revenue / yr
- £805K–£1.0M
- units × avg price
- Conversion rate
- 13.1%
- Avg BSR
- #196
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 32%
- Out of stock
- 0.0%
- Avg brand age
- 45 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
9 rising
Sellers
114
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
49%
Top 20: 90%
Open market
3%
- NESCAFÉ37%
- Kenco26%
- Overherd24%
- MIGHTY PEA5%
- MYOM2%
- Rio2%
- Open — no brand owns it (3 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.0% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 3.9×
Top coffee sachets individually wrapped search terms
- latte sachets108K/yr
- latte106K/yr
- kenco latte82K/yr
- oat milk powder57K/yr
- nescafe latte sachets59K/yr
- overherd oat milk powder27K/yr
- nescafe latte30K/yr
- overhead oat milk powder15K/yr
- powdered oat milk15K/yr
- kenco latte 1kg tin13K/yr
Top coffee sachets individually wrapped products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Overherd Powdered Oat Milk - Makes 4 Litres - Plant Based Creamer for Tea & Coffee - Gluten-Free Dairy Free & Vegan Dried Oat Milk for Travel Camping & Everyday Use
Overherd£7.124.5★377 rev
Nescafé Latte Instant Coffee Sachets - 40 X 18G
NESCAFÉ£9.514.7★3,339 rev
Kenco Latte Instant Coffee Sachets 8x16.3g (Pack of 5 Total 40 Sachets 652g)
Kenco£9.084.8★1,374 rev
NESCAFÉ Latte Instant Coffee Sachets - 72 x 18g
NESCAFÉ£14.584.8★1,010 rev
Overherd Oat Milk Powder - Makes 8 Litres - Vegan Creamer for Tea & Coffee Gluten-Free & Dairy-Free Dried Oat Milk Ideal for Everyday Use & Travel
Overherd£12.994.5★157 rev
Newest
by launch date
Caprimo Oat Drink Powder 100% Plant Based Creamy Oat Milk Powder for Coffee Tea & Hot Drinks (Pack of 1 Total 500 Grams) - Oat Topping Gluten Free Lactose Free Dairy & Soy Free Vegans
Caprimo£8.994 rev
Overherd Travel Tin Portable Reusable Storage Container for Oat Milk Powder Lightweight Travel-Friendly Tub Which Fits in Handbags & Backpacks
Overherd£3.9928 rev
NESCAFÉ LATTE Instant Coffee Sachets x7 (Pack of 6 Total 42 Sachets)
NESCAFÉ£14.3874 rev
KWERKY Oat Milk Powder 1kg =10L Plant Based Oat Drink | Dairy Gluten Nut Soy-Free | Pea Protein Calcium Vitamin B12 | No Added Sugar | No Gums & Seed Oils No Additives | For Cooking & Baking
KWERKY£18.2635 rev
NESCAFÉ Latte Instant Coffee Sachets - 72 x 18g
NESCAFÉ£14.581,010 rev
Trending
90-day click momentumCaprimo Oat Drink Powder 100% Plant Based Creamy Oat Milk Powder for Coffee Tea & Hot Drinks (Pack of 1 Total 500 Grams) - Oat Topping Gluten Free Lactose Free Dairy & Soy Free Vegans
Caprimo£8.993.4★
Overherd Oat Milk Powder Starter Set - Includes 8 Litre Pouch Glass Bottle & Scoop - Vegan Dairy Free & Gluten Free Coffee Creamer Bundle
Overherd£15.984.6★
MIGHTY Oat Milk Powder (375g Bag Makes 4L of Oat M.lk) Vegan Coffee Creamer Ideal for Camping Travelling Festivals
MIGHTY PEA£11.464.3★
Kenco Latte Instant Coffee 1kg - Tin 1kg (Pack of 1)
Kenco£18.314.7★
NESCAFÉ Latte Caramel Instant Gold Coffee 12 x 17g Sachets 100 percent Responsibly Sourced Coffee (Pack of 1)
NESCAFÉ£2.404.8★
What buyers say about coffee sachets individually wrapped
What buyers praise and complain about, mined from review topics.What buyers love
“Tasty coffee”
“Fantastic price”
“Great product and makes excellent quality oatmilk”
“Beautiful smooth flavour”
“Easy to use”
“the caffeine content is not too strong”
“Dissolves easily”
“lovely and creamy”
“Frothy coffee nice and full bodied sweet”
“Great texture”
What buyers complain about
“The taste is very synthetic”
“a Complete waste of money”
“its more hot chocolate / mocha than caramel latte”
“I do not like the flavour of this milk”
“it was too watery”
“also you need to use quite a lot to make it creamy”
“Definitely not as strong as the other brands”
“obviously this powdered milk was not going to be the same as it doesnt contain the additional ingredients”
“Bitter & grainy, no where near a substitute to off-the-shelf barista oat drink”
“Size is a bit bulky”
Top return reasons
Common questions
- Is coffee sachets individually wrapped profitable to sell on Amazon United Kingdom?
- The niche generates £810K/yr across 31 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -3.0%. Flapen's verdict: Worth a look (56/100).
- How competitive is the coffee sachets individually wrapped niche?
- 9 brands and 114 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in coffee sachets individually wrapped?
- Top complaints mined from reviews: Taste-Overall, Value For Money, Sweetness. The return rate is 0.0%.
- When does demand for coffee sachets individually wrapped peak?
- Demand peaks in Jun–Jul; the busiest month runs 3.9× the quietest.
- What does it cost to enter the coffee sachets individually wrapped niche?
- Listings span £1.24–£34.55; the average listing price is £10.06 (sweet spot $15–$100). The average incumbent carries 500 reviews — the moat a new listing must climb.