Coffee Mate

Shoppers searched for this 565K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £679K a year.

Searches, last 12 months

565K

Growth, 90 days vs prior 90

-19.2%

Conversion, latest week

11.4%

Market size, estimated

£679Ka year

Peak month

February1.6× the quietest month

Top search term

coffee mate329K searches a year

Listings sell for £10.55 on average, from £2.15 to £26.27. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £10.55 that is £21K to £26K a year per listing.

Average price

£10.55under the $15 to $100 sweet spot

Price range

£2.15–£26.27

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

£21K–£26K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #106 within Fresh & Chilled. It carries 2,648 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

94%

Out of stock, average day

1.0%

Average rank

#106in Fresh & Chilled

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,648per listing

Listings tracked

18

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months