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Coffee Creams

soft demand (-36.1% this quarter) — Coffee Creams doesn't clear our bar today.

Flapen Score

42
Skip it
Market size 19Growth 7Conversion 67Competition 41Returns 100Price range 53Avg price 26Brand share 9Review moat 82Quality gap 67
This niche Category average

Is Coffee Creams profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Coffee Creams is a £76K/yr Amazon United Kingdom market (137K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Coffee Creams: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -36.1% over the last 90 days and 6.1% of searches end in a purchase.

£76K

revenue / yr

Units sold / yr13K
Search volume / yr-36.1%137K
Conversion rate6.1%
Avg price£9.17

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

4%

open market share

Brands · sellers8 · 60
Top-5 product click share61%
Open market4%
Avg brand age55 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement20%
New entrants (1y)3· 0 succeeded
Avg rating4.3★
Avg reviews358

Top Coffee Creams products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£8K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

60

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

2%

  • Whitakers Chocolates66%
  • Thorntons14%
  • Mystic Moments9%
  • Generic6%
  • BEECH'S2%
  • E.Wedel1%
  • Open — no brand owns it (2 brands, 2%)

Coffee Creams demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume137KCVR6.1%Products20Brands8Top 5 Brands96%OOS Rate12.6%Rating4.3★Reviews358Avg BSR#294
10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.6×

Top Coffee Creams search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • coffee creams60K/yr
  • coffee creams chocolates33K/yr
  • whitakers chocolates13K/yr
  • chocolate creams10K/yr
  • coffee cream chocolates13K/yr
  • whitakers coffee creams4K/yr
  • whitakers chocolate4K/yr

What reviews say buyers love and hate about Coffee Creams

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Taste-Overall54%

Lovely chocolate

Quality-Overall8%

Good quality chocolates

Gifting Purpose7%

Given as a gift

Flavor4%

Nice flavour

Sweetness4%

Chocolate creams excellent

What buyers complain about

73% of reviews
Value For Money31%

waste of money

Taste-Overall11%

Tasteless

Size-Overall9%

Very small

Quality-Overall6%

Poor quality Thorntons chocolate

Storage Temperature6%

You can tell chocolate was melted then harden again

Common Coffee Creams questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Coffee Creams 42/100 on Amazon United Kingdom — Skip it. The niche generates £76K/yr across 20 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -36.1% over the last 90 days.
Search demand for Coffee Creams on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 9.6× the quietest.