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52

coffee chocolates

Worth a look

Shows low returns (0.0%), but soft demand (-26.4% this quarter) keeps it on the watch list.

Market size 20Growth 12Conversion 40Competition 60Returns 100Price range 57Avg price 51Brand share 73Review moat 86Quality gap 72

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great273.92

avg incumbent reviews — the moat a new listing must climb

Brand share

Good61%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Price range

Good£1.55–£32.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£12.08

avg listing price — sweet spot $15–$100

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad£82K

£82K/yr · 210K searches

Growth

Bad-26.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, coffee chocolates is a £82K/yr Amazon United Kingdom market (210K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

coffee chocolates market data

Units sold / yr
15K–20K
avg 250–500/product
Revenue / yr
£181K–£242K
units × avg price
Conversion rate
3.2%
Avg BSR
#370
Page quality
0%
Prime
81%
Sponsored
19%
Out of stock
34.2%
Avg brand age
47 months
Avg seller age
165 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

101

Top-5 brand share

61%

Top 20: 97%

Top-5 click share

49%

Top 20: 92%

Open market

34%

  • Pocket Coffee23%
  • Whitakers Chocolates20%
  • Thorntons7%
  • Ferrero6%
  • Elizabeth Shaw5%
  • E.Wedel5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.4% search growth over the last 90 days.
13K8KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.4×

Top coffee chocolates search terms

  • coffee chocolates80K/yr
  • pocket coffee46K/yr
  • coffee chocolate38K/yr
  • pocket coffee ferrero16K/yr
  • chocolate coffee7K/yr
  • coffee flavoured chocolate6K/yr
  • ferrero pocket coffee3K/yr
  • coffee chocolate bar4K/yr
  • pocket coffee espresso3K/yr
  • coffee chocolates gift box6K/yr
All search terms

Top coffee chocolates products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£8K20%£16K30%£25K40%£33K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about coffee chocolates

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall54%

“Amazing chocolates”

Gifting Purpose10%

“Gift”

Quality-Overall8%

“Good quality”

Flavor6%

“Nice flavour”

Sweetness4%

“Sweet treat with a kick”

Value For Money3%

“They are very nice worth every penny”

Advertised Vs Actual Product3%

“I'd seen these advertised”

Texture/Consistency-Overall1%

“the texture is great”

Correct Contents1%

“Full of bits”

Freshness1%

“Fresh and Good Product”

What buyers complain about

Value For Money32%

“Expensive product”

Taste-Overall11%

“Tasteless”

Flavor7%

“There was no flavour of coffee at all”

Quality-Overall7%

“Poor quality Thorntons chocolate”

Storage Temperature6%

“You can tell chocolate was melted then harden again”

Advertised Vs Actual Product4%

“Wife said for something marketed as 'coffee' the 'coffee' element was very faint”

Size-Overall3%

“Small bag”

Color Fading/Discoloration3%

“discoloured”

Stale/Rotten/Spoiled3%

“they are not fresh in fact chocolate is whiteish”

Ingredients-Overall2%

“Didnt see right on the bottom of the ingredients list may contain gluten so not good as was for a gift to a coeliac”

Common questions

Is coffee chocolates profitable to sell on Amazon United Kingdom?
The niche generates £82K/yr across 26 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -26.4%. Flapen's verdict: Worth a look (52/100).
How competitive is the coffee chocolates niche?
17 brands and 101 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 61% of demand.
What do buyers complain about in coffee chocolates?
Top complaints mined from reviews: Value For Money, Taste-Overall, Flavor. The return rate is 0.0%.
When does demand for coffee chocolates peak?
Demand peaks in Nov–Dec; the busiest month runs 5.4× the quietest.
What does it cost to enter the coffee chocolates niche?
Listings span £1.55–£32.63; the average listing price is £12.08 (sweet spot $15–$100). The average incumbent carries 274 reviews — the moat a new listing must climb.