Coconut Flour
FailPrices span $2.99–$10.84, mostly outside the sweet spot, so Coconut Flour is a Fail.
- Flapen Score
- 36 / 100Ranks 2,659 of 2,976 Grocery niches · −10 vs the category median of 4636
- Market size
- £111K/yr83K searches / yr
- 90-day growth
- -26.7%search demand this quarter
- Competition
- 90%top-5 click share · 7 brands · 14 sellers
Flapen Score
Coconut Flour against its category
The dotted line is the Grocery average. Past it, Coconut Flour is stronger. Inside it, weaker.
Market
The Coconut Flour market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Coconut Flour 83K times last year and spent an estimated £111K. The top 5 brands take 91% of clicks. Demand peaks in Feb. Flapen scores it 36 out of 100, a Fail.
01 · Demand
20.4% of searches ended in a purchase last week.
Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £111K a year.
- Searches, last 12 months
- 83K
- Growth, 90 days vs prior 90
- -26.7%
- Conversion, latest week
- 20.4%
- Market size, estimated
- £111Ka year
- Peak month
- February2.0× the quietest month
- Top search term
- coconut flour69K searches a year
02 · Price
A sale here is worth £6.52.
Listings sell for £6.52 on average, from £2.99 to £10.84. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At £6.52 that is £8K to £10K a year per listing.
- Average price
- £6.52under the $15 to $100 sweet spot
- Price range
- £2.99–£10.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £8K–£10K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #176 within Baking Supplies. It carries 583 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 75%
- Out of stock, average day
- 16.0%
- Average rank
- #176in Baking Supplies
- Average rating
- 4.70 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 583per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 70 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 70 months
Products
Top Coconut Flour products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Eat Wholesome Organic Coconut Flour 500g - High Protein High Fibre 100% Coconut For Baking & Cooking Keto & Vegan Friendly
- Price
- £3.48
- Rating
- 4.4/5
- Reviews
- 235
- Age
- 4y ago

Biona Organic Coconut Flour 500g
- Price
- £2.99
- Rating
- 4.7/5
- Reviews
- 337
- Age
- 10y ago

1KG Organic Coconut Flour - By Nurifi - Vegan Gluten Free Soil Association Certified
- Price
- £5.67
- Rating
- 4.6/5
- Reviews
- 436
- Age
- 3y ago

PINK SUN Raw Organic Coconut Flour 1kg (or 2kg 3kg or 5kg) Fine Gluten Free Ground Baking Flour Low Carb High Fibre Bread Making Unsweetened Vegetarian Vegan Non GM 1000g Bulk Buy
- Price
- £6.27
- Rating
- 4.6/5
- Reviews
- 1,088
- Age
- 13y ago

Bobs Red Mill Organic Coconut Flour 453g pouch
- Price
- £8.34
- Rating
- 4.7/5
- Reviews
- 2,527
- Age
- 7y ago
Trending
90-day click momentum
Organic Coconut Flour 2.5kg (BWFO)
- Price
- £10.84
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 3y ago

Eat Wholesome Organic Coconut Flour 500g - High Protein High Fibre 100% Coconut For Baking & Cooking Keto & Vegan Friendly
- Price
- £3.48
- Rating
- 4.4/5
- Reviews
- 235
- Age
- 4y ago

NutriCraft Pure Organic Coconut Flour - 1kg Gluten-Free 100% Natural Ethically Sourced Flour Substitute High Protein and Nutrient Vegan Food
- Price
- £5.92
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 1y ago

Organic Coconut Flour 2kg (BWFO)
- Price
- £8.67
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 3y ago

Bobs Red Mill Organic Coconut Flour 453g pouch
- Price
- £8.34
- Rating
- 4.7/5
- Reviews
- 2,527
- Age
- 7y ago
Newest
by launch date
NutriCraft Pure Organic Coconut Flour - 1kg Gluten-Free 100% Natural Ethically Sourced Flour Substitute High Protein and Nutrient Vegan Food
- Price
- £5.92
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 1y ago

Organic Coconut Flour 2kg (BWFO)
- Price
- £8.67
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 3y ago

Organic Coconut Flour 2.5kg (BWFO)
- Price
- £10.84
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 3y ago

1KG Organic Coconut Flour - By Nurifi - Vegan Gluten Free Soil Association Certified
- Price
- £5.67
- Rating
- 4.6/5
- Reviews
- 436
- Age
- 3y ago

Eat Wholesome Organic Coconut Flour 500g - High Protein High Fibre 100% Coconut For Baking & Cooking Keto & Vegan Friendly
- Price
- £3.48
- Rating
- 4.4/5
- Reviews
- 235
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
14
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
4%
- Eat Wholesome51%
- Biona18%
- Nurifi9%
- PINK SUN6%
- Buy Whole Foods Online6%
- Bob's Red Mill5%
- Open — no brand owns it (1 brand, 4%)
Demand
Coconut Flour search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 2.0×
Search terms
Top Coconut Flour search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- coconut flour69K/yr
- coconut flour for baking12K/yr
- organic coconut flour3K/yr
Reviews and returns
What reviews say buyers love and hate about Coconut Flour
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I cannot comment on the protein content
Wrong nutrition information
Nutritional value completely wrong
so clumpy
Wrong information
I need a few more recipes
Love
Lovely taste, fine texture and the cupcake recipe is really good
I like the taste
TASTES GREAT
Good Quality
Great product
Great quality item can't wait to use for my flatbread
Works well in baking
Great for gluten free baking
Baked well, smelled delicious
Perfect, healthy alternative from almond flour, value for money too, I would definitely buy again
Healthy cupcake without being too expensive
fits the purpose
Size as described
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coconut Flour questions
Answered from the same tracked data.









