How competitive is the Coconut Chocolate niche on Amazon United Kingdom?

13 brands and 118 sellers compete in Coconut Chocolate on Amazon United Kingdom. The top 5 Coconut Chocolate products take 37% of clicks and its top 5 brands hold 93% of demand.

What do buyers complain about in Coconut Chocolate?

Coconut Chocolate buyers on Amazon United Kingdom complain most about Taste-Overall, Value For Money, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Coconut Chocolate niche?

Coconut Chocolate sells for £8.88 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.35–£20.65. The average incumbent carries 706 reviews — the moat a new listing must climb.

Coconut Chocolate

Coconut Chocolate shows low returns (0.1%), but soft demand (-15.5% this quarter) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Coconut Chocolate profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Coconut Chocolate is a £344K/yr Amazon United Kingdom market (558K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in May–Dec. Verdict: Worth a look — 53/100.

Coconut Chocolate: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -15.5% over the last 90 days and 6.9% of searches end in a purchase.

£344K

revenue / yr

Units sold / yr60K

Search volume / yr-15.5%558K

Conversion rate6.9%

Avg price£8.88

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers13 · 118

Top-5 product click share37%

Open market7%

Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 46 products

Top Coconut Chocolate products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Bounty Duo Chocolate Bars Coconut & Milk Chocolate Bulk Box 24 x 57g Ideal for Gift Snacks or Hamper

Price: £9.99
Rating: 4.7/5
Reviews: 2,991
Age: 13y ago

Bounty Coconut Milk Chocolate Duo Bars 4 x 57g

Price: £2.06
Rating: 4.7/5
Reviews: 2,151
Age: 9y ago

Bounty Coconut Milk Chocolate Bars Multipack 7 x 57g Tropical Chocolate Snack Ideal for Sharing Lunchbox Treats Office Snacks and Chocolate Gift Box or Hampers

Price: £2.54
Rating: 5.0/5
Reviews: 2
Age: 4mo ago

Ferrero Raffaello Pralines Box of 40 400g

Price: £7.55
Rating: 4.7/5
Reviews: 4,323
Age: 5y ago

Ferrero Raffaello Pralines Box of 23 230g

Price: £4.14
Rating: 4.7/5
Reviews: 4,323
Age: 11y ago

Newest

by launch date

Bounty Coconut Milk Chocolate Bars Multipack 7 x 57g Tropical Chocolate Snack Ideal for Sharing Lunchbox Treats Office Snacks and Chocolate Gift Box or Hampers

Price: £2.54
Rating: 5.0/5
Reviews: 2
Age: 4mo ago

8 x 57g Bounty Coconut & Milk Chocolate Bars Twin Coconut-Filled Chocolate Bars Classic Tropical Treat for Sharing & Snacking

Price: £8.50
Rating: 4.6/5
Reviews: 12
Age: 5mo ago

Bounty Crispy Rolls Milk Chocolate Coconut Biscuit Snack Bar Multipack 5 x 23.4g

Price: £1.61
Rating: 4.4/5
Reviews: 102
Age: 1y ago

Ritter Sport Peppermint Dark Chocolate Bar 100g Chocolate Sharing Bar

Price: £1.35
Rating: 4.5/5
Reviews: 142
Age: 1y ago

Bounty Coconut & Milk Chocolate Box Bulk Chocolate Bars Duo 24 x 57g | Bounty Lovers with Desiccated Coconut | Chirstmas Pack | Ideal for Office and Gifts | Sold by Essential Products

Price: £17.74
Rating: 4.4/5
Reviews: 15
Age: 2y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

118

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

37%

Top 20: 76%

Open market

Bounty40%
Ritter Sport31%
Ferrero16%
Lindt3%
ESSENTIAL PRODUCTS2%
Kidzkandy2%
Open — no brand owns it (7 brands, 5%)

Coconut Chocolate demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume558KCVR6.9%Products46Brands13Top 5 Brands93%OOS Rate6.9%Rating4.4★Reviews706Avg BSR#570

Peak months: May, Dec · busiest ÷ quietest = 5.4×

Top Coconut Chocolate search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

ritter sport82K/yr +9.8%4.5% conv.
bounty88K/yr -11.5%9.5% conv.
bounty bars39K/yr +138.0%7.1% conv.
ritter sport chocolate54K/yr +6.7%2.7% conv.
raffaello chocolate66K/yr -29.6%8.6% conv.
coconut chocolate34K/yr -13.2%5.1% conv.
ritter18K/yr +23.2%5.8% conv.
bounty chocolate bars69K/yr -76.1%6.2% conv.
raffaello30K/yr -58.2%7.5% conv.
ritter chocolate14K/yr -12.8%3.2% conv.

What reviews say buyers love and hate about Coconut Chocolate

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Taste-Overall46%

“Absolutely delicious”

Value For Money13%

“Worth every penny”

Quality-Overall7%

“Good quality chocolate”

Sweetness6%

“Beautiful chocolate this is a great buy”

Gifting Purpose5%

“Fathers Day gift”

What buyers complain about

76% of reviews

Taste-Overall32%

“Tasteless and just not what I was hoping for”

Value For Money15%

“waste of money”

Size-Overall7%

“Very small”

Quality-Overall5%

“Rubbish quality chocolate”

Sweetness4%

“so sweet its inedible for me personally”

Common Coconut Chocolate questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Coconut Chocolate 53/100 on Amazon United Kingdom — Worth a look. The niche generates £344K/yr across 46 tracked products. 2 of 5 products launched in the last 360 days are still selling. Search demand moved -15.5% over the last 90 days.