Coconut Aminos
FailThe top 5 brands take 100% of clicks, so Coconut Aminos is a Fail.
- Flapen Score
- 37 / 100Ranks 2,578 of 2,976 Grocery niches · −9 vs the category median of 4637
- Market size
- £55K/yr57K searches / yr
- 90-day growth
- -19.5%search demand this quarter
- Competition
- 80%top-5 click share · 5 brands · 18 sellers
Flapen Score
Coconut Aminos against its category
The dotted line is the Grocery average. Past it, Coconut Aminos is stronger. Inside it, weaker.
Market
The Coconut Aminos market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Coconut Aminos 57K times last year and spent an estimated £55K. All 5 brands take every click. Demand peaks in Aug. Flapen scores it 37 out of 100, a Fail.
01 · Demand
13.4% of searches ended in a purchase last week.
Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.4% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £55K a year.
- Searches, last 12 months
- 57K
- Growth, 90 days vs prior 90
- -19.5%
- Conversion, latest week
- 13.4%
- Market size, estimated
- £55Ka year
- Peak month
- August2.2× the quietest month
- Top search term
- coconut aminos44K searches a year
02 · Price
A sale here is worth £7.23.
Listings sell for £7.23 on average, from £3.72 to £15.74. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At £7.23 that is £5K to £7K a year per listing.
- Average price
- £7.23under the $15 to $100 sweet spot
- Price range
- £3.72–£15.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £5K–£7K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #80 within Condiments & Sauces. It carries 344 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 90%
- Out of stock, average day
- 5.8%
- Average rank
- #80in Condiments & Sauces
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 344per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Coconut Aminos products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Biona Organic Original Coconut Aminos 250 ml - Certified Organic Coconut Sap and Sea Salt - Alternative to Soya Sauce - Gluten and Soy Free - Naturally Vegan
- Price
- £3.96
- Rating
- 4.6/5
- Reviews
- 1,530
- Age
- 6y ago

Cocofina Organic Coconut Aminos Alternative to Soy Sauce Teriyaki Sauce Gluten Free Liquid Aminos Soy Free Vegan Keto and Paleo - Glass 250ml
- Price
- £7.43
- Rating
- 4.6/5
- Reviews
- 563
- Age
- 10y ago

Organic Coconut Aminos - Vegan Gluten-Free Raw Soy-Free Amino acids Naturally Fermented Low Salt Coconut Seasoning Soy Sauce Alternative(160 ml x 2)
- Price
- £11.82
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 6y ago

Eat Wholesome Organic Coconut Aminos Sweet Chili 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.56
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 5mo ago

Eat Wholesome Organic Coconut Aminos Original 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.23
- Rating
- 3.9/5
- Reviews
- 9
- Age
- 5mo ago
Trending
90-day click momentum
Eat Wholesome Organic Coconut Aminos Sauce Not Soy Sauce 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £6.47
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 5mo ago

Eat Wholesome Organic Coconut Aminos Teriyaki 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.89
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 4mo ago

Eat Wholesome Organic Coconut Aminos Sweet Chili 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.56
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 5mo ago

Cocofina Organic Coconut Aminos Alternative to Soy Sauce Teriyaki Sauce Gluten Free Liquid Aminos Soy Free Vegan Keto and Paleo - Glass 250ml
- Price
- £7.43
- Rating
- 4.6/5
- Reviews
- 563
- Age
- 10y ago

Eat Wholesome Organic Coconut Aminos Original 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.23
- Rating
- 3.9/5
- Reviews
- 9
- Age
- 5mo ago
Newest
by launch date
Eat Wholesome Organic Coconut Aminos Teriyaki 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.89
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 4mo ago

Eat Wholesome Organic Coconut Aminos Sweet Chili 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.56
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 5mo ago

Eat Wholesome Organic Coconut Aminos Original 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £5.23
- Rating
- 3.9/5
- Reviews
- 9
- Age
- 5mo ago

Eat Wholesome Organic Coconut Aminos Sauce Not Soy Sauce 300 ml - Vegan Naturally Fermented Reduced Sodium - For Marinades Dipping Sauce Rice Bowls and More
- Price
- £6.47
- Rating
- 4.3/5
- Reviews
- 3
- Age
- 5mo ago

Organic Coconut Aminos - Vegan Gluten-Free Raw Soy-Free Amino acids Naturally Fermented Low Salt Coconut Seasoning Soy Sauce Alternative(160 ml x 2)
- Price
- £11.82
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
18
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Biona28%
- Cocofina25%
- Eat Wholesome21%
- The Coconut Company19%
- Coconut Merchant6%
Demand
Coconut Aminos search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.2×
Search terms
Top Coconut Aminos search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- coconut aminos44K/yr
- coconut aminos organic11K/yr
- coconut aminos organic gluten free2K/yr
Reviews and returns
What reviews say buyers love and hate about Coconut Aminos
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bit expensive
Really disappointed as they were expensive
expensive
12.4 grams of salt per 100 mls-unbelievably high and dangerous
Spent a stupid amount of money on 3-only to put in the bin-absolutely disgusting tastes of salt and nothing else
Only buy if you want dangerously high level of salt per 100 mls-research
A base that does not meet specified thickness requirements is a defect
No substitute for soy in my opinion
I wouldn't say it was a good substitute for soy sauce as it is quite sweet
Love
I really like this brand on the taste and the flavor it is quite healthy for me with someone with high inflammation and kidney disease
taste is great
Yum
High quality item as expected from a trusted brand like Biona
excellent product
Quality very good
This is also gluten free
Organic coconut Aminos vegan Gluton free
Love that it is organic
great alternative to soy sauce
The chili flavoring adds another layer of dowyj
Great for seasoning
Great Flavour
I really like this brand on the taste and the flavor it is quite healthy for me with someone with high inflammation and kidney disease
It's great wild cooking to get that unami flavour
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coconut Aminos questions
Answered from the same tracked data.









