Cocktail Napkins
MaybeReturns run at only 0.3% of orders. But shoppers spend only $59K a year here, so Cocktail Napkins is a Maybe.
- Flapen Score
- 64 / 100Top 3% of 2,976 Grocery niches · +18 vs the category median of 4664
- Market size
- £59K/yr67K searches / yr
- 90-day growth
- +16.9%search demand this quarter
- Competition
- 39%top-5 click share · 26 brands · 54 sellers
Flapen Score
Cocktail Napkins against its category
The dotted line is the Grocery average. Past it, Cocktail Napkins is stronger. Inside it, weaker.
Market
The Cocktail Napkins market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cocktail Napkins 67K times last year and spent an estimated £59K. The top 5 brands take 45% of clicks. Flapen scores it 64 out of 100, a Maybe.
01 · Demand
9.7% of searches ended in a purchase last week.
Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.7% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.
- Searches, last 12 months
- 67K
- Growth, 90 days vs prior 90
- +16.9%
- Conversion, latest week
- 9.7%
- Market size, estimated
- £59Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- cocktail napkins40K searches a year
02 · Price
A sale here is worth £9.10.
Listings sell for £9.10 on average, from £2.39 to £39.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £9.10 that is £910 to £2K a year per listing.
- Average price
- £9.10under the $15 to $100 sweet spot
- Price range
- £2.39–£39.83
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £910–£2K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #122 within Papers, Wraps & Bags. It carries 364 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 87%
- Out of stock, average day
- 6.9%
- Average rank
- #122in Papers, Wraps & Bags
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 364per listing
- Listings tracked
- 39
04 · Newcomers
Amazon counts 2 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Cocktail Napkins products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Drinkstuff Black Cocktail Napkins Pack of 250 | 2-Ply Disposable Paper Napkins for Parties Bars Catering & Events | Premium Black Paper Serviettes for Drinks & Snacks
- Price
- £6.71
- Rating
- 4.8/5
- Reviews
- 1,012
- Age
- 14y ago

The Cheeky Panda Bamboo Paper Disposable Napkins | Pack of 100 White Cocktail Napkins | 25 x 25cm | 2 Ply Paper Serviettes (Package may vary)
- Price
- £3.13
- Rating
- 4.5/5
- Reviews
- 1,531
- Age
- 6y ago

PEACHICHA Cocktail Napkin Disposable Beverage Bar Napkins Cloth-Like Paper Napkins Linen-Feel Great for Wedding Party Or Everyday Use 20 x 20cm (100 Count Black)
- Price
- £8.13
- Rating
- 3.9/5
- Reviews
- 69
- Age
- 2y ago

Tork White Cocktail Napkin 1/4 Fold 2-ply 24 cm x 24 cm 200 Napkins 477534
- Price
- £5.02
- Rating
- 4.2/5
- Reviews
- 77
- Age
- 9y ago

Black 2-Ply Paper Napkins 24cm 500 Pack (2 x 250) Cocktail Napkins for Bars Restaurants Cafés Parties & Home Recyclable Disposable Bar Caddy Napkins
- Price
- £12.97
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 10mo ago
Trending
90-day click momentum
Faliuepe White Cocktail Napkins Linen-Feel Disposable Paper Napkins Beverage Napkins for Weddings Parties and Dinners-20x20cm 100pack
- Price
- £8.41
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 1y ago

Faliuepe Black Cocktail Napkins Linen-Feel Disposable Paper Napkins Beverage Napkins for Weddings Parties and Dinners-20x20cm 100pack
- Price
- £9.28
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 1y ago

Black 2-Ply Paper Napkins 24cm 500 Pack (2 x 250) Cocktail Napkins for Bars Restaurants Cafés Parties & Home Recyclable Disposable Bar Caddy Napkins
- Price
- £12.97
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 10mo ago

Rollay 300 Bamboo Cocktail Napkins - 2-Ply Eco-friendly Compostable Napkins Disposable for Home or Commercial Use - 5x5 inch folded Biodegradable Paper Napkins for Dinner and Party Brown
- Price
- £8.75
- Rating
- 4.6/5
- Reviews
- 124
- Age
- 1y ago

PEACHICHA Cocktail Napkin Disposable Beverage Bar Napkins Cloth-Like Paper Napkins Linen-Feel Great for Wedding Party Or Everyday Use 20 x 20cm (100 Count Black)
- Price
- £8.13
- Rating
- 3.9/5
- Reviews
- 69
- Age
- 2y ago
Newest
by launch date
Black 2-Ply Paper Napkins 24cm 500 Pack (2 x 250) Cocktail Napkins for Bars Restaurants Cafés Parties & Home Recyclable Disposable Bar Caddy Napkins
- Price
- £12.97
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 10mo ago

Faliuepe White Cocktail Napkins Linen-Feel Disposable Paper Napkins Beverage Napkins for Weddings Parties and Dinners-20x20cm 100pack
- Price
- £8.41
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 1y ago

Faliuepe Black Cocktail Napkins Linen-Feel Disposable Paper Napkins Beverage Napkins for Weddings Parties and Dinners-20x20cm 100pack
- Price
- £9.28
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 1y ago

Piriuuo 100 Pcs Cocktail Napkins 2-Ply Scalloped Napkins Folded 5 x 5 Inch Disposable Dessert Napkin Beverage Napkin for Home Bar Wedding Birthday Table Party Supplies (Sage Green)
- Price
- £5.85
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago

KLEENDOL Linen-Feel Napkins Cocktail Disposable Napkins Strong Serviettes Napkin Elegant White Paper Napkins for Christmas Parties Halloween Thanksgiving 100 Count White
- Price
- £7.97
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 39% of clicks. An open shelf where new products get seen.
Brands
26 rising
Sellers
54
Top-5 brand share
45%
Top 20: 94%
Top-5 click share
39%
Top 20: 80%
Open market
49%
- bar@drinkstuff14%
- Peachicha11%
- The Cheeky Panda9%
- Hostelnovo6%
- Tork6%
- NatNarr6%
Demand
Cocktail Napkins search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Cocktail Napkins search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cocktail napkins40K/yr
- cocktail napkins small13K/yr
- small napkins6K/yr
- bar napkins4K/yr
- black cocktail napkins4K/yr
Reviews and returns
What reviews say buyers love and hate about Cocktail Napkins
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Small napkin s
These napkins are slightly smaller than the standard size
Rubbish quality
Not a good quality
Very low quality for the price you pay
These are very thick
Four or two ply they feel thin
Id say these are thinner than average
Quite expensive
Expensive
not the best value
not as absorbent
They're not super absorbent
Doesnt absorb much and disintegrates quickly
Love
Excellent quality
The napkins are great quality
Lovely quality vintage napkins
not expensive
Good value for money
Good value for money
Nice colour
Colour is pretty
the colours bright
Nice design
Overall I find them fair priced for the design
Lovely for decor
Overall I think they do exactly as they're advertised for
As described
Item as seen
Return
0.3% Return rate 65% Fixable by listing
Too small
Small napkin s
These napkins are slightly smaller than the standard size
Rubbish quality
Not a good quality
Very low quality for the price you pay
Personally I wasn't keen on the sage green colour
muted colours
not as colourful as I expected
Quite expensive
Expensive
not the best value
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cocktail Napkins questions
Answered from the same tracked data.









