Skip to content

Cocktail Gift Set

a small market ($27K/yr) — Cocktail Gift Set doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 7Growth 44Conversion 20Competition 47Returns 97Price range 64Avg price 78Brand share 52Review moat 69Quality gap 48
This niche Category average

Is Cocktail Gift Set profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cocktail Gift Set is a £27K/yr Amazon United Kingdom market (102K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.

Cocktail Gift Set: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +15.4% over the last 90 days and 1.6% of searches end in a purchase.

£27K

revenue / yr

Units sold / yr3K
Search volume / yr+15.4%102K
Conversion rate1.6%
Avg price£16.26

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers18 · 26
Top-5 product click share57%
Open market26%
Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement56%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews726

Top Cocktail Gift Set products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

£0£3K£5K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18 falling

Sellers

26

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

57%

Top 20: 92%

Open market

23%

  • Thoughtfully47%
  • COOL SHOT9%
  • Modern Gourmet Foods6%
  • il GUSTO6%
  • BEAMS INTERNATIONAL5%
  • SERVED3%

Cocktail Gift Set demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume102KCVR1.6%Products25Brands18Top 5 Brands74%OOS Rate14.4%Rating4.5★Reviews726Avg BSR#81
23K18KHoliday '24Spike '25Prime Day '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 13.0×

Top Cocktail Gift Set search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cocktail gift set40K/yr
  • cocktail gift14K/yr
  • cocktail gift sets17K/yr
  • cocktail gifts for women10K/yr
  • mini cocktails7K/yr
  • cocktail making kit with alcohol7K/yr
  • cocktails gift set8K/yr

What reviews say buyers love and hate about Cocktail Gift Set

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Gifting Purpose36%

Great gift

Value For Money17%

Not bad for the price

Taste-Overall16%

Great choice for mocktails

Quality-Overall10%

Good quality and great gin and tonic pairing

Flavor7%

Great flavors

What buyers complain about

100% of reviews
Value For Money28%

definitely not value for money

Size-Overall22%

Too long

Taste-Overall17%

Some of the worst cocktails Ive ever tasted

Quality-Overall11%

Not good quality for the money

Alcohol Flavor11%

Not alcohol

Cocktail Gift Set return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

64%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
55%
2Quality-Overall
11%
3Leak-Proof
9%
4Advertised Vs Actual Product
9%
5Defective Material/Parts
5%

Common Cocktail Gift Set questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cocktail Gift Set 47/100 on Amazon United Kingdom — Skip it. The niche generates £27K/yr across 25 tracked products. Search demand moved +15.4% over the last 90 days.
Search demand for Cocktail Gift Set on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 13.0× the quietest.