Clothes Whitener

Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 20.3% of those searches ended in a purchase. Searches in the last 90 days moved +43.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £356K a year.

Searches, last 12 months

307K

Growth, 90 days vs prior 90

+43.4%

Conversion, latest week

20.3%

Market size, estimated

£356Ka year

Peak month

September7.1× the quietest month

Top search term

vanish white43K searches a year

Listings sell for £5.70 on average, from £1.02 to £12.61. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At £5.70 that is £34K to £46K a year per listing.

Average price

£5.70under the $15 to $100 sweet spot

Price range

£1.02–£12.61

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

6,000–8,000

Revenue per listing a year

£34K–£46K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Laundry. It carries 3,182 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#22in Laundry

Average rating

4.57 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,182per listing

Listings tracked

11

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months