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Clipper Flints

Fail

Prices span $2.97–$7.35, mostly outside the sweet spot, so Clipper Flints is a Fail.

Flapen Score
37
37 / 100
Ranks 2,578 of 2,976 Grocery niches · −9 vs the category median of 46
Market size
£83K/yr122K searches / yr
90-day growth
-13.7%search demand this quarter
Competition
80%top-5 click share · 11 brands · 53 sellers

Flapen Score

Clipper Flints against its category

The dotted line is the Grocery average. Past it, Clipper Flints is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clipper Flints market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Clipper Flints 122K times last year and spent an estimated £83K. The top 5 brands take 84% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

14.5% of searches ended in a purchase last week.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-13.7%
Conversion, latest week
14.5%
Market size, estimated
£83Ka year
Peak month
October1.5× the quietest month
Top search term
lighter flints56K searches a year

02 · Price

A sale here is worth £4.68.

Listings sell for £4.68 on average, from £2.97 to £7.35. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £4.68 that is £5K to £6K a year per listing.

Average price
£4.68under the $15 to $100 sweet spot
Price range
£2.97–£7.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
£5K–£6K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

54% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #151 within Firelighters & Matches. It carries 1,948 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
92%
Out of stock, average day
2.9%
Average rank
#151in Firelighters & Matches
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,948per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Clipper Flints products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

£0£8K£17K£25K£33K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

53

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

10%

  • RED DAMORE26%
  • Jouis Lighter Flints17%
  • Ksp partners ltd e-commerce15%
  • Ferroz Export15%
  • Smokers Store13%
  • AlphaPremiumX5%
  • Open — no brand owns it (5 brands, 10%)

Demand

Clipper Flints search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Clipper Flints search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lighter flints56K/yr
  • flints for clipper lighters35K/yr
  • flints19K/yr
  • lighter flints clipper7K/yr
  • lighter flint5K/yr

Reviews and returns

What reviews say buyers love and hate about Clipper Flints

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability17%−0.09

they don't last long about a month

Dont last long

Work ok, do t last very long compared to zippo ones

Size-Overall14%−0.02

Smaller than they used to be, work fine, couldn't find at local supermarket/tobacconist

they are to small to work in a clipper lighter properly

They seem abit tight when using

Advertised Vs Actual Product12%+0.27

There is definitely not 100 flints in there as it says there is

Not 100 flints. Theres about 20 in a pack that says 100

Value For Money12%0.00

Over priced

Over priced, better cheaper deals out there

These are a waste of money

Quality-Overall9%−0.01

not great quality

Absolute rubbish

Love

Value For Money31%0.00

Affordable price

Good value for money

Great value

Advertised Vs Actual Product19%+0.27

As described

Exactly what I need

Perfect just what I wanted

Quality-Overall10%−0.01

Good quality, delivered promptly

Great value good quality true to size

Excellent quality

Ease Of Use6%+1.14

Easy to use and works well

Handy since clipper lighters come half full wihalf a tiny flint which

Easy swap in and out

Size-Overall4%−0.02

simple to fit

They do fit clipper lighters

FAQ

Common Clipper Flints questions

Answered from the same tracked data.