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Cinnamon Gum

soft demand (-19.3% this quarter) — Cinnamon Gum doesn't clear our bar today.

Flapen Score

47
Skip it
Market size 16Growth 15Conversion 60Competition 68Returns 100Price range 57Avg price 66Brand share 28Review moat 37Quality gap 50
This niche Category average

Is Cinnamon Gum profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cinnamon Gum is a £63K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 47/100.

Cinnamon Gum: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -19.3% over the last 90 days and 5.2% of searches end in a purchase.

£63K

revenue / yr

Units sold / yr4K
Search volume / yr-19.3%86K
Conversion rate5.2%
Avg price£13.95

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers10 · 67
Top-5 product click share44%
Open market12%
Avg brand age76 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement11%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews2,781

Top Cinnamon Gum products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£4K£6K£8K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

67

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

44%

Top 20: 89%

Open market

8%

  • Trident57%
  • PUR Gum12%
  • Dentyne8%
  • BIG RED7%
  • Barkleys4%
  • Wrigley's4%
  • Open — no brand owns it (4 brands, 8%)

Cinnamon Gum demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume86KCVR5.2%Products28Brands10Top 5 Brands88%OOS Rate2.7%Rating4.5★Reviews2,781Avg BSR#149
2K2KSpike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Cinnamon Gum search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • trident gum35K/yr
  • cinnamon gum21K/yr
  • cinnamon chewing gum13K/yr
  • trident chewing gum18K/yr

What reviews say buyers love and hate about Cinnamon Gum

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Taste-Overall29%

I am enjoying chewing this cinnamon gum—I've been hooked since I got it

Flavor21%

Flavour was good

Ease Of Chewing/Swallowing9%

will chew what I have

Quality-Overall9%

Excellent product, long lesson

Value For Money5%

Cheaper than the more expensive products, obviously,

What buyers complain about

79% of reviews
Flavor25%

Flavour disappears in a minute

Taste-Overall17%

does not taste of cinnamon at all

Value For Money14%

Waste of money

Ease Of Chewing/Swallowing8%

hard to chew

Spiciness5%

they are spicy

Cinnamon Gum return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
33%
2Taste-Overall
17%
3Adhesion/Stickiness
17%
4Smell
17%
5Quality-Overall
17%

Common Cinnamon Gum questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cinnamon Gum 47/100 on Amazon United Kingdom — Skip it. The niche generates £63K/yr across 28 tracked products. Search demand moved -19.3% over the last 90 days.
Search demand for Cinnamon Gum on Amazon United Kingdom is steady year-round — the busiest month runs 1.5× the quietest.