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Chocolate Shaker

Fail

Prices span $1.95–$11.74, mostly outside the sweet spot, so Chocolate Shaker is a Fail.

Flapen Score
45
45 / 100
Ranks 1,592 of 2,976 Grocery niches · −1 vs the category median of 46
Market size
£67K/yr96K searches / yr
90-day growth
-24.3%search demand this quarter
Competition
66%top-5 click share · 19 brands · 57 sellers

Flapen Score

Chocolate Shaker against its category

The dotted line is the Grocery average. Past it, Chocolate Shaker is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chocolate Shaker market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chocolate Shaker 96K times last year and spent an estimated £67K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

12.4% of searches ended in a purchase last week.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £67K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
-24.3%
Conversion, latest week
12.4%
Market size, estimated
£67Ka year
Peak month
December2.8× the quietest month
Top search term
chocolate shaker for cappuccino23K searches a year

02 · Price

A sale here is worth £5.64.

Listings sell for £5.64 on average, from £1.95 to £11.74. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £5.64 that is £3K to £4K a year per listing.

Average price
£5.64under the $15 to $100 sweet spot
Price range
£1.95–£11.74
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
£3K–£4K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #28 within Baking Supplies. It carries 361 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
100%
Out of stock, average day
8.5%
Average rank
#28in Baking Supplies
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
361per listing
Listings tracked
20

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Chocolate Shaker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£13K£20K£27K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

57

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

27%

  • hzbaiyi24%
  • Mauts14%
  • Simply14%
  • DDSHUN8%
  • Zemolo7%
  • JFGDVW7%

Demand

Chocolate Shaker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Chocolate Shaker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chocolate shaker for cappuccino23K/yr
  • coffee shaker7K/yr
  • chocolate shaker13K/yr
  • chocolate powder shaker9K/yr
  • cappuccino chocolate shaker4K/yr
  • chocolate duster8K/yr
  • chocolate duster for coffee4K/yr
  • coffee chocolate shaker5K/yr
  • cocoa shaker4K/yr
  • cocoa powder shaker3K/yr

Reviews and returns

What reviews say buyers love and hate about Chocolate Shaker

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall42%−0.22

Small shaker

Bigger than I thought very good

Very small

Advertised Vs Actual Product7%−0.02

Very misleading information

lying in the description is not okay

NOT POWDER. This is NOT a powder it is sugar granules covered in a little brown substance presumed coco powder. I would class this as trades description.

Leak-Proof6%

Leaks

Leaks everywhere not good

Value For Money6%+0.23

Thought expensive,

always a little over priced for what it is

I couldn't believe how small it was for the price think the price is to much for what I got

Taste-Overall5%+0.50

Does not taste nice

Tasteless

Tastes horrid

Love

Quality-Overall23%+2.07

A very high quality chocolate dusting, I use this on hot chocolates and cappuccinos

Excellent product

Very good quality

Taste-Overall10%+0.50

Great taste

its delicious maes my coffees look so professional 100% recommend

Good tasting sprinkle

Advertised Vs Actual Product9%−0.02

Just what I wanted

As described

Does the job

Size-Overall9%−0.22

Great size

Perfect size sugar shakers

they are a nice small size

Ease Of Use7%+0.67

Easy to use

it is so easy to use with the handle

Simple, effective, and exactly what you need in a shaker

Return

0.4% Return rate 66% Fixable by listing

Size-Overall64%▇▅█▇▆▄

Small shaker

Bigger than I thought very good

Very small

Quality-Overall12%▁▅▁▂▃█
Leak-Proof5%▇▃▃▆█▅

Leaks

Leaks everywhere not good

Functionality-Overall3%▁▁▅█▁▇
Ease Of Use3%▆▄▁█▆▄

FAQ

Common Chocolate Shaker questions

Answered from the same tracked data.