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Chocolate Raisins

Maybe

Returns run at only 0.0% of orders. But demand is soft, at -11.8% this quarter, so Chocolate Raisins is a Maybe.

Flapen Score
50
50 / 100
Top 31% of 2,976 Grocery niches · +4 vs the category median of 46
Market size
£125K/yr138K searches / yr
90-day growth
-11.8%search demand this quarter
Competition
61%top-5 click share · 12 brands · 47 sellers

Flapen Score

Chocolate Raisins against its category

The dotted line is the Grocery average. Past it, Chocolate Raisins is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Chocolate Raisins market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Chocolate Raisins 138K times last year and spent an estimated £125K. The top 5 brands take 78% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

8.6% of searches ended in a purchase last week.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £125K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
8.6%
Market size, estimated
£125Ka year
Peak month
December3.2× the quietest month
Top search term
chocolate raisins101K searches a year

02 · Price

A sale here is worth £10.60.

Listings sell for £10.60 on average, from £1.89 to £22.08. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £10.60 that is £3K to £5K a year per listing.

Average price
£10.60under the $15 to $100 sweet spot
Price range
£1.89–£22.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£3K–£5K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #129 within Chocolate Candy. It carries 366 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
89%
Out of stock, average day
12.5%
Average rank
#129in Chocolate Candy
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
366per listing
Listings tracked
18

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Chocolate Raisins products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£25K£38K£50K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

47

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

16%

  • Berrymans35%
  • Bonnerex17%
  • Morrisons11%
  • Bentley & Ackerman8%
  • Bonds of London7%
  • Natural Health 4 Life6%
  • Open — no brand owns it (6 brands, 16%)

Demand

Chocolate Raisins search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Chocolate Raisins search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • chocolate raisins101K/yr
  • chocolate raisins 1kg14K/yr
  • chocolate covered raisins11K/yr
  • chocolate raisins 3kg7K/yr
  • milk chocolate raisins5K/yr

Reviews and returns

What reviews say buyers love and hate about Chocolate Raisins

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall29%+1.00

Horrible taste

Very strange taste

it tasted different

Sweetness12%−0.11

Disappointed, the chocolate was more sugary than chocolaty and had an unusual consistency

Chocolate a bit sweet for my taste

Just, for me, a little too sweet

Quality-Overall8%+0.38

the quality of the chocolate coverage was not as good as some

chocolate not good quality

Low quality

Durability5%+0.59

Didn't last long

very tasty and certainly won't last long

they will not last long as they are so tasty

Flavor5%−0.05

Cheap chocolate, some didnt have raisins in

No run flavour

Very disappointed in flavour, texture and list of ingredients

Love

Taste-Overall47%+1.00

Absolutely delicious

A good tasty snack

Very tasty as you would expect

Value For Money11%+1.57

Good value

The amount was good

Good value for money

Quality-Overall10%+0.38

Quality big raisins

Excellent quality

Good product

Sweetness8%−0.11

Nice and chocolaty

These taste sweet

Reasonabley priced sweets

Advertised Vs Actual Product4%+0.54

Exactly what it says or is on the description

Is what it says

Lived up to expectations

Return

0.0% Return rate 0% Fixable by listing

Sweetness100%

Disappointed, the chocolate was more sugary than chocolaty and had an unusual consistency

Chocolate a bit sweet for my taste

Just, for me, a little too sweet

FAQ

Common Chocolate Raisins questions

Answered from the same tracked data.