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50

chocolate raisins

Worth a look

Shows low returns (0.0%), but soft demand (-11.8% this quarter) keeps it on the watch list.

Market size 29Growth 19Conversion 81Competition 40Returns 100Price range 35Avg price 38Brand share 45Review moat 82Quality gap 70

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great366.17

avg incumbent reviews — the moat a new listing must climb

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Avg price

Okay£10.60

avg listing price — sweet spot $15–$100

Price range

Okay£1.89–£22.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£125K

£125K/yr · 138K searches

Growth

Bad-11.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, chocolate raisins is a £125K/yr Amazon United Kingdom market (138K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 50/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

chocolate raisins market data

Units sold / yr
13K–15K
avg 250–500/product
Revenue / yr
£133K–£159K
units × avg price
Conversion rate
8.6%
Avg BSR
#129
Page quality
0%
Prime
89%
Sponsored
44%
Out of stock
12.5%
Avg brand age
51 months
Avg seller age
181 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

47

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

16%

  • Berrymans35%
  • Bonnerex17%
  • Morrisons11%
  • Bentley & Ackerman8%
  • Bonds of London7%
  • Natural Health 4 Life6%
  • Open — no brand owns it (6 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.8% search growth over the last 90 days.
7K5KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Top chocolate raisins search terms

  • chocolate raisins101K/yr
  • chocolate raisins 1kg14K/yr
  • chocolate covered raisins11K/yr
  • chocolate raisins 3kg7K/yr
  • milk chocolate raisins5K/yr
All search terms

Top chocolate raisins products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£13K20%£25K30%£38K40%£50K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about chocolate raisins

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall47%

“Absolutely delicious”

Value For Money11%

“Good value”

Quality-Overall10%

“Quality big raisins”

Sweetness8%

“Nice and chocolaty”

Advertised Vs Actual Product4%

“Exactly what it says or is on the description”

Flavor4%

“Good flavour”

Crispiness2%

“I eat them greedily”

Storage Temperature2%

“Melt time ok”

Freshness2%

“Good quality and fresh”

Durability1%

“they always go down well”

What buyers complain about

Taste-Overall29%

“Horrible taste”

Sweetness12%

“Disappointed, the chocolate was more sugary than chocolaty and had an unusual consistency”

Quality-Overall8%

“the quality of the chocolate coverage was not as good as some”

Durability5%

“Didn't last long”

Flavor5%

“Cheap chocolate, some didnt have raisins in”

Texture/Consistency-Overall4%

“dont have a good texture”

Value For Money4%

“Waste of money”

Stale/Rotten/Spoiled4%

“Needs to be fresh”

Storage Temperature2%

“Melted”

Moist/Dry2%

“Very dry and out of best before date 27th od March”

Top return reasons

Sweetness100%

Common questions

Is chocolate raisins profitable to sell on Amazon United Kingdom?
The niche generates £125K/yr across 18 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the chocolate raisins niche?
12 brands and 47 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in chocolate raisins?
Top complaints mined from reviews: Taste-Overall, Sweetness, Quality-Overall. The return rate is 0.0%.
When does demand for chocolate raisins peak?
Demand peaks in Nov–Dec; the busiest month runs 3.2× the quietest.
What does it cost to enter the chocolate raisins niche?
Listings span £1.89–£22.08; the average listing price is £10.60 (sweet spot $15–$100). The average incumbent carries 366 reviews — the moat a new listing must climb.